It is easy to assume TV advertising is obsolete, with the internet dominating customers’ attention. We at TOP, bring a vast knowledge of ad wisdom across all media, to provide proof to the contrary. We use analytics and a crack team of creative personnel to help leading and emerging DC brands use television to penetrate new markets, optimize impressions, and, most importantly, help people connect with your brand through sensory experiences that only TV can offer.
- Creative Development
- Media Planning and Negotiation
- Video Production
- Programmatic TV Buys
In Washington, D.C., being top-heavy can bring a political movement to its knees, and the same can be said here in the Capitol’s business world. That’s why efficiency is one of our principles at TOP. We work with your brand and its unique aspects to tailor a powerful, intensely focused story to tell to the captive audience that television provides.
We understand the detailed phases of TV’s evolution over time, so we have the ability to interweave the relevant threads it provides into the fabric of your message along with the more recent advertising methods that are available today. You already know the subtleties of operating in DC and may have a general idea of how to make inroads. Let us add to that the promise of increasing your ads’ reach, reaching the right number of impressions, and optimizing our joint effort to build your ROI.