A/B testing
Account management
Account-based marketing
Ad campaign
Ad Network
Ad Server
Advertiser
Advertorial
Affiliate Marketing
API
App monetization
App Preview
App store optimization
ARPU
B2B Agency
B2B marketing
Banner Ad
Beauty PR
Big Data
Boost/Burst Campaign
Brand identity
Brand marketing
Brand strategy
Broadcast Media
Broadsheet
Byline
Call to action
Cause Marketing
Chief Marketing Officer
Churn Rate
Circulation
Click to call
Click-Through Rate
Co-op Advertising
Cohort Analysis
Comparative Market Analysis
Consumer Decision Journey
Content Marketing
Content Marketing Agency
Conversion Rate
Cost Per Thousand (CPM)
CPA Marketing
CPA Mobile Campaign
CPC Mobile Campaign
CPCV Mobile Campaign
CPE Mobile Campaign
CPI Mobile Campaign
Crisis Communication
Crisis Management
CRM Marketing
Customer Relationship Management (CRM)
Daily Active Users (DAU)
Daypart
Demand Side Platform (DSP)
Demographics
Dental Marketing
Designated Market Area
Digital Marketing
Digital Marketing Agency
Digital PR
Direct Mail
Direct Marketing
Direct Response Marketing
eCPM Definition
Education Public Relations
Email Marketing
Engaged User Definition
Engagement Rate Definition
Event Marketing
Experiential Marketing
Fashion PR
Federal Communications Commission (FCC)
Federal Trade Commission
Fill rate
Financial Services PR
Food PR
Free-standing Inserts (FSI)
Frequency
Full Position Ad
Geo-Targeting
Geolocation
Geotargeting
Go to market strategy
Guerilla marketing
Healthcare PR
In-App Ads
In-App Message
In-App Purchase
Inbound marketing
Incent Traffic
Influencer Marketing
Insertion order
Instagram marketing
Integrated Marketing Communications
Internet Marketing
Interstitial Ads
Landing Pages
Law firm marketing
Lead Nurturing Campaign
Lifetime value
Location-Based Advertising
Long Tail Keywords
Market leader
Market Research
Market Research Analyst
Market Segmentation
Market share
Market umbrella
Marketing
Marketing analytics
Marketing automation
Marketing campaign
Marketing Channels
Marketing Concept
Marketing degree
Marketing Funnel
Marketing Major
Marketing Management
Marketing Manager
Marketing mix
Media advisory
Media Impression
Media Interview
Media Kit
Media Outlet
Media Policy
Media Relations
Media tour
Millennial Marketing
Mobile Advertising
Mobile App Definition
Mobile marketing
Mobile Network Definition
Monthly Active Users Definition
Music Marketing
Music PR
National Association of Broadcasters (NAB)
Native App
Net Promoter Score Definition
Network Marketing
News Conference
Newswire
Nielsen Rating
Non-Incent Traffic Definition
Opt-In Definition
Opt-Out Definition
Organic Uplift Definition
Outbound Marketing
Outdoor Advertising
Partnership marketing
Pass-along rate
Pay Per Click (PPC)
Pay Per Download Definition
Pay per sale (PPS)
Performance Marketing
Pet PR
Pitch
Point of Purchase (POP) Displays
PR reach
Pragmatic Marketing
Press release
Print Media
Product marketing
Public Affairs
Public Relations
Publicity
Push Notification Definition
Qualitative research
Quantitative research
Readership
Real Estate Marketing
Real-Time Bidding Definition
Reputation management
Retargeting Definition
Retention Rate Definition
Return on investment (ROI)
Sales funnel
Screenshot Definition
Search Engine Optimization
SEO marketing
Service Marketing
Session Intervals Definition
Session Length Definition
Shopper Marketing
Shopper PR
SMS Marketing
Snapcode
Social Media Campaign Definition
Social media marketing
Social media marketing agency
Social Media Monitoring
Speaking engagements
Sports PR
Startup PR
Survey
Syndicated program
Tabloid
Tagline
Target audience
Target marketing
Targeting Definition
Technology PR
Telemarketing
Third Party Tool Definition
Trade publication
Trademark
Unique Selling Proposition (USP)
Unique visitors
User Experience Definition
User Interface Definition
Video marketing
Visibility Definition
White papers
Wine PR