TV Advertising Agency
International agency with a history of executing winning campaigns for TV Advertising serving our clients from all sorts of industries and sectors.
About us
We create TV ads that drive consumer engagement
TV advertising is an opportunity to reach mass audiences with a single powerful message. The power of television remains resilient as it’s the most effective and trusted way of advertising. At TOP, we have a team of professional videographers, motion designers, and content strategists that know the art of producing relevant and engaging content suitable for your target audience.
Our team is well-equipped to advertise your product or service to a wide range of demographics on various platforms such as YouTube, Hulu, or traditional television. We plan, create, and execute TV advertising campaigns that get maximum results and increase consumer engagement.
TV advertising is an opportunity to reach mass audiences with a single powerful message. The power of television remains resilient as it’s the most effective and trusted way of advertising. At TOP, we have a team of professional videographers, motion designers, and content strategists that know the art of producing relevant and engaging content suitable for your target audience.
Our team is well-equipped to advertise your product or service to a wide range of demographics on various platforms such as YouTube, Hulu, or traditional television. We plan, create, and execute TV advertising campaigns that get maximum results and increase consumer engagement.
Our approach
We craft each TV ad with creativity to increase brand integrity
In this age of nanosecond attention spans, grabbing the attention of viewers in the first few seconds is critical. At TOP, we deliver precise messages keeping your brand’s objectives and vision in mind for increase in sales and brand integrity. From scriptwriting and filming through to animation and visual effects, our team of production artists approach each and every project with creativity and craft valuable video content that elevates your business from competitors.
Creating an intro call-to-action within the first 5 seconds, a brand logo in the first three, and natural cuts at every 15 seconds, we develop techniques that get the most usable TV advertisements in the most cost effective way possible. We combine these tactics with market research derived from surveys, interviews, and focus groups to generate hyper-targeted ads that we know will activate your audience into measurable action.
How we work
We use strong CTAs for lead generationAt TOP, our team of television advertising producers and content editors create optimized ads to reach your target audience and achieve your business goals. We use strong calls-to-action that directly lead to purchases or leads. We build your brand’s credibility in the market by producing on-brand ads and increasing repeat customers.
Our team works closely with you to choose the right platform that supports your vision and fits your budget. We devise an advertising strategy that measures our messaging effectiveness, delineates any gaps in your ad content, drives viral potential, and outlines the best channels and prime time slots for promoting your products and services.
At TOP, our team of television advertising producers and content editors create optimized ads to reach your target audience and achieve your business goals. We use strong calls-to-action that directly lead to purchases or leads. We build your brand’s credibility in the market by producing on-brand ads and increasing repeat customers.
Our team works closely with you to choose the right platform that supports your vision and fits your budget. We devise an advertising strategy that measures our messaging effectiveness, delineates any gaps in your ad content, drives viral potential, and outlines the best channels and prime time slots for promoting your products and services.
Boosting awareness and sales through reimagined classic PR
Our PR team came up with a broadcast friendly giveaway campaign to run on major local TV channels and increased awareness by winning places on mainstream publications to market the retro fitness bike by Schwinn.
TV Advertising that intrigues and excites
TV Advertising transforms the way companies make emotional and visual connections with their audience.In today’s digital age, many companies wonder what place television has in marketing and advertising. With so many media outlets and streaming services available, there are many that doubt TV’s ability to reach potential customers and help them gain traction. This is where TOP excels. We use our knowledge of all things media to help leading and emerging brands use television to penetrate new markets, optimize the impressions they get, and, most importantly, help people connect with your brand through sensory experiences that only TV can offer. By combining analytics and our vast experience in traditional approaches, TOP helps your brand maximize its impact on your target audience through TV advertising.
- Full-Service TV Advertising Campaigns
- TV Advertising Training
- Dedicated TV Advertising Specialists
- Wide experience from startups to local service providers
Because there are so many media options available for both consumers and businesses to consume viewable content, TOP works with your brand to tell your story efficiently to a captive audience that TV provides. While many people are skeptical of ads they see on the internet and other forms of media, television remains a trusted source of truth and credibility for brands who want to make noise and showcase their brand on a local or national level.
In today’s digital age, many companies wonder what place television has in marketing and advertising. With so many media outlets and streaming services available, there are many that doubt TV’s ability to reach potential customers and help them gain traction. This is where TOP excels. We use our knowledge of all things media to help leading and emerging brands use television to penetrate new markets, optimize the impressions they get, and, most importantly, help people connect with your brand through sensory experiences that only TV can offer. By combining analytics and our vast experience in traditional approaches, TOP helps your brand maximize its impact on your target audience through TV advertising.
- Full-Service TV Advertising Campaigns
- TV Advertising Training
- Dedicated TV Advertising Specialists
- Wide experience from startups to local service providers
Because there are so many media options available for both consumers and businesses to consume viewable content, TOP works with your brand to tell your story efficiently to a captive audience that TV provides. While many people are skeptical of ads they see on the internet and other forms of media, television remains a trusted source of truth and credibility for brands who want to make noise and showcase their brand on a local or national level.
Our Values and Beliefs
We find the right audience
We help identify your real audience by using demographics, audience behavior, interests, and pain points to market your branded ads.
We drive viral potential
We produce memorable TV ads that engage audiences, educate them, and inspire action for increasing traction.
We influence the influencers
We have relationships with influencers from various industries that can help promote your brand to the masses.
We are production experts
From storyboarding and scripts to location scouting and talent management, we handle end-to-end production to make compelling TV ads.
Our TV Advertising Capabilities
Creative Development
We partner with you from discovery to definition, creative development to production, delivery to reporting and optimization to craft on-brand strategic content literally crafted to hit your goals.
Addressable OTT TV Advertising
We target audiences in real time with addressable TV ads and supply detailed performance tracking with each wave of placements. Then we adjust the content and targeting and measure again.
Programmatic TV Buys (PTV)
We use programmatic platforms to place algorithmic ad buys that connect you with niche audiences who will find your content desirable.
Social Media Strategy and Campaigns
We design and produce custom content per platform and underpin paid media with strategic organic content and participation-boosting challenges that really engage.
TV Advertising that blends traditional and digital methods for maximum impact
Successful TV Advertising captures the attention of an audience and engages the senses to communicate what makes your company unique. You have only seconds to connect with your target customers on an emotional and intellectual level. Your message needs to not only be concise, but powerful and evocative to show that you are the best at what you do in your industry. Whether you are a scrappy startup looking to expand your presence and reach or a well-known brand looking to regain momentum through a viral ad, the TOP team brings data-driven, battle-tested methods that are sure to help you stand out.
Why choose TOP?
Connect with audiences across the globe today
Expand your reach and gain brand recognitionLocal and national TV Advertising experts
TOP's creative and production team knows how to execute TV Advertising campaigns that connect with both local and national audiences to fuel growth.
World-class data solutions
TOP leverages cutting edge technology and advanced analytics to get the impressions you need in the markets you want to grow in.
Maximize your ROI
TOP helps companies navigate the complex environment of network TV, cable, and streaming to make sure your ads are placed in the right forum at the right time to reach the right people.
Our expertise
- Market Research
- Media Planning & Negotiation
- Creative Development
- Video Production
- Addressable OTT TV Ads
- Programmatic TV Buys (PTV)
- Social Media Strategy & Campaigns
- Event Coverage Marketing
- Multilingual Marketing
33.6%
The share of TV in global ad spending in 2019.