Portland Experiential Marketing agency

Experiential Marketing that makes memories

Experiential Marketing that feels like Portland but covers the globe

Talk to an Experiential Marketing expert
Experiential marketing that will put your brand on the map

From the Pearl District to the South Waterfront, our experiential marketing campaigns smash the competition

In order to be great, an experiential marketing campaign must accomplish three things. It has to be relevant for the target audience, unique to the individual, and give an audience something they can feel. Regardless of how creative or thought-provoking an experience, if it doesn’t reach the right people it will fail and the same old experiences are just that, old. Finally, emotional engagement is critical to a memorable experience, and your audience must experience your event, campaign, or sample set on a level that goes beyond mere novelty.

Here are a few of the kinds of experiential marketing services that The TOP Agency offers:

  • Exhibitions and Conferences
  • Product Launches
  • Live Event Creation
  • Roadshows

At TOP, we are experts in all three branches of successful experiential advertising — relevance, uniqueness, and empathy. Our shorthand for it is, “simple, surprising, and significant.” This mantra is woven through everything we do for our Portland clients, whether they be scrappy startups in the Lloyd District or major multinationals. Our ace team has the background and expertise to meet all three goals. And we do it right here in the City of Roses.

Anyone would agree that standing out in our town’s complex and dynamic business scene requires serious innovation. The TOP Agency has a wealth of experience in building forward-thinking and revolutionary experiential marketing campaigns around the globe and around the corner from your local business. We optimize all aspects of your Portland experiential campaign, from concepting and planning to execution and post-event follow-up.

We are resourceful

Budgets are undeniably critical in business, and even more so to up-and-coming startups in the PDX. But concepts are crucial too. We find ways to do more with less, without compromising creativity.

We make sensory, immersive points of engagement

Unlike traditional advertising that only informs the audience about a given product or service, experiential marketing must engage as many of the five senses as possible, evoking an emotional response in the consumer. It’s this interior feeling that marks an experience indelibly in the psyche. At TOP, we’re experts at triggering sentiment using a broad palette of techniques.

We capture content

Portland knows a thing or two about being creative. At TOP, we believe that great experiences should be creatively built to reach the right people. So we work in mass media, social media, grassroots messaging, and other means of communication to ensure that you reach the hearts of your audience.

We are creatives

Dreaming up an out-of-the-box concept is doable, but not everyone can create one that perfectly ladders to your brand’s values and audience, all with finesse and under budget. That takes a team of true creatives. At TOP we're deep thinkers, writers, designers, developers, and concepters with our heads in the clouds but with our feet firmly on the ground.

Local experiences for Portland companies

We love our Portland clients

Portland is growing and changing at a rate to rival the “Stumptown” days of the 19th century. In an atmosphere of such achievement and competition, your experiential strategy has to stand out. TOP creates memorable points of immersion that will help your brand get the attention it needs, whether you’re an established brand wanting to expand, or the new kid in Central Eastside looking to make your name.

Partnering with TOP is like having an in-house creative engine that generates unique, relevant, and empathetic experiences. Simple, surprising, and significant. But it doesn’t end there. As a full-service agency, we broadcast your unforgettable experiences through myriad marketing channels, straight to the best audience.

Why hire a Portland experiential marketing agency?

Hiring a hometown experiential marketing agency means bringing in a partner that has the know-how, creativity, and drive to make your experiential marketing campaign work, in Rip City and across the globe. TOP works on every facet of modern marketing here in Portland, but also with a global scale and reach, granting incredible overall value. Our logistical experience comes from years of getting exposure for innovative local companies like yours, with a wide range of audiences. We draw on complex emotions and modes of messaging, and we promote brand recognition, loyalty, and value.

Experiential marketing for Portland companies

Now known as one of the best cities for startups, Portland is on the cutting edge, fast-paced and exciting. So is the TOP Agency. We move fast — really fast. Sometimes the greatest experiential marketing campaign is the one that seems so perfectly timed (and timely) that it borders on prescience. We have our finger on the pulse of Portland and can predict what your audiences are looking for and give it to them before they even knew they were missing it. That’s experiential marketing that hits on simple, surprising and significant. That’s TOP Experiential Marketing right here in Portland.

An Experiential Marketing Agency that lives in Portland

As a local experiential marketing agency we know your business, your competition, and your customers. That’s because we’re not just a Portland agency, we’re also natives who live, work, and play right here. When you combine a global agency with a local feel, you get an experiential marketing campaign that works everywhere.

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