When you hire a New York City experiential marketing agency, you can count on a partner that has the experience, creativity, and drive to make your campaign stand out and hit the mark locally and globally. We draw on complex emotions to create messaging that promotes brand recognition and customer loyalty. Our expertise in every facet of modern marketing in NYC and around the world gives us the breadth of knowledge and logistical skill to build and deploy successful experiences.
New York + Experiential Marketing
About us.
A next-gen NYC experiential marketing agency
An experiential marketing campaign must do three things in order to be great. It has to be relevant because regardless of how creative or thought-provoking the experience is if it doesn't reach the right people it won’t do much good. Second, it must be different. The same old experience is just that. Creating something new and unique is surprising to the audience. Finally, it has to make your audience feel something. Emotional engagement is critical to a good experience, and your audience must experience your event, campaign, or sample set on a level that goes beyond mere novelty.
An experiential marketing campaign must do three things in order to be great. It has to be relevant because regardless of how creative or thought-provoking the experience is if it doesn't reach the right people it won’t do much good. Second, it must be different. The same old experience is just that. Creating something new and unique is surprising to the audience. Finally, it has to make your audience feel something. Emotional engagement is critical to a good experience, and your audience must experience your event, campaign, or sample set on a level that goes beyond mere novelty.
Our approach.
Simple, surprising, and significant Experiential Marketing
At TOP, we are masters of all three branches of successful experiential advertising — relevance, uniqueness, and empathy. Our shorthand for it is, “simple, surprising, and significant.” This mantra is woven through everything we do for our New York City clients, whether they be scrappy startups in Dumbo or major multinationals. Our ace team has the background and expertise to meet all three goals. And we do it right here in New York, New York.
Anyone would agree that standing out in New York City’s dog-eat-dog, dynamic business scene requires serious innovation. The TOP Agency has a wealth of experience in building forward-thinking and revolutionary experiential marketing campaigns around the globe and around the corner from your local business. We optimize all aspects of your experiential campaign, from conception and planning to execution and post-event follow-up.
How we work.
Experiential marketing that will put your brand on the NYC mapYou can’t turn around in New York City without seeing a new, innovative startup trying to make its name. It can take a lot for your experiential campaign to stand out in this vibrant and exciting economy. TOP's experience creating meaningful moments will ensure people will notice and remember your brand for a long time. Whether you’re an established company putting on a fresh face or a new kid trying to build your brand from scratch, we’re here for you.
Having TOP as a partner means having a creative, energized team of professionals at your service right here NYC. But we don’t just create memorable content — as a full-service agency, we follow through with distribution and broadcasting on every important marketing channel to capture the right audience for you.
You can’t turn around in New York City without seeing a new, innovative startup trying to make its name. It can take a lot for your experiential campaign to stand out in this vibrant and exciting economy. TOP's experience creating meaningful moments will ensure people will notice and remember your brand for a long time. Whether you’re an established company putting on a fresh face or a new kid trying to build your brand from scratch, we’re here for you.
Having TOP as a partner means having a creative, energized team of professionals at your service right here NYC. But we don’t just create memorable content — as a full-service agency, we follow through with distribution and broadcasting on every important marketing channel to capture the right audience for you.
Our values and beliefs.
We capture content
We develop great experiential marketing that is built to reach every relevant audience member. We work in mass media, social media, grassroots messaging, and countless other channels to ensure your target audience hears our message loud and clear.
We are resourceful
As an up-and-coming startup, your budget is crucial — but so are your concepts. At TOP, we always find ways to do more with less without compromising creativity and impeccable quality.
We are creatives
A lot of people can dream up an original concept, but not everyone has the skills and experience to perfectly match it to your brand values and audience. We know how to develop effective campaigns that come in under budget and above expectations.
We activate emotions
By working closely with our brands to understand their vision and goals, we create campaigns that inform, enlighten, inspire, and delight — and draw audiences in.
FAQ
Why Hire a NYC Experiential Marketing Agency?
Local Experiential Marketing for NYC Companies
New York City is home to some of the world’s largest corporations. The city is dynamic and fast-paced, and so are we. It takes true creativity to pull off an idea stylishly and cost-efficiently. We’re deep thinkers, writers, designers, and developers, with one foot in reality and another in the clouds, bringing a perfect blend of creativity and pragmatic planning to every campaign. When you work with an agency that has its finger on the pulse of the city like we do, you can be sure your campaign will hit all the right notes.
An Experiential Marketing Agency That Lives in NYC
As locals, we know your business, your competition, and your customers. We’re natives who live, work, and play right here, but we’re also a global agency with international reach that can bring a wealth of knowledge and experience to bear for your brand. When you hire a local agency with global reach, you know you’ll get experiential marketing campaigns that have impact at home and across the world.
- Why Hire a NYC Experiential Marketing Agency?
- Local Experiential Marketing for NYC Companies
- An Experiential Marketing Agency That Lives in NYC
Why Hire a NYC Experiential Marketing Agency?
When you hire a New York City experiential marketing agency, you can count on a partner that has the experience, creativity, and drive to make your campaign stand out and hit the mark locally and globally. We draw on complex emotions to create messaging that promotes brand recognition and customer loyalty. Our expertise in every facet of modern marketing in NYC and around the world gives us the breadth of knowledge and logistical skill to build and deploy successful experiences.
Local Experiential Marketing for NYC Companies
New York City is home to some of the world’s largest corporations. The city is dynamic and fast-paced, and so are we. It takes true creativity to pull off an idea stylishly and cost-efficiently. We’re deep thinkers, writers, designers, and developers, with one foot in reality and another in the clouds, bringing a perfect blend of creativity and pragmatic planning to every campaign. When you work with an agency that has its finger on the pulse of the city like we do, you can be sure your campaign will hit all the right notes.
An Experiential Marketing Agency That Lives in NYC
As locals, we know your business, your competition, and your customers. We’re natives who live, work, and play right here, but we’re also a global agency with international reach that can bring a wealth of knowledge and experience to bear for your brand. When you hire a local agency with global reach, you know you’ll get experiential marketing campaigns that have impact at home and across the world.