TOP Boston Experiential Marketing Agency
745 Atlantic Ave. Boston, MA 02111
Boston Experiential Marketing Agency
Boston is the Athens of America — home to some of the nation’s top universities, and the world’s brightest minds. That’s why at TOP Agency Boston we keep our event planning wicked smart.
Unlike other agencies who do experiential and event marketing, we don’t just tick the boxes of hosting this and that gala, or recreate another dull as dishwasher seminar — we engineer experiences that attendees never forget, all while communicating your brand’s unique message and achieving your business’s goals.
Our experiential marketing philosophy
An unforgettable event, or viral stunt, is worth nothing if it doesn’t ladder into your brand’s key message. On the other hand, who wants to attend a commercial disguised as a party? At TOP Agency Boston we know how to balance your company’s goals with your attendees’ experience.
First, we work with your top team to establish concrete business objectives; next, we ask ourselves “what experience would delight us as a consumer, even if we had never heard of brand x?” Then, we identify the overlap between your wants and your customers’, putting our nose to the grindstone of planning an experience that will wow all parties.
Our experiential marketing process
Most agencies hire expensive outsourced videographers, writers, and designers for their events. TOP Agency has a top-notch team in house, guaranteeing quick turnaround and quality results.
Long before your events’ doors open, we’re working to build buzz with local media; we work closely with top Boston media outlets, including the Boston Globe, Boston Public Radio, WCVB, Channel 5, and Boston 25 News.
When the event is on, we’re recording the fun — capturing experiences through live-streaming, stunning videos, and photographs that tell a thousand words.
And finally, after the doors have shut we translate your event into shareable content, and spread your brand’s message on social, local, and national media — continually monitoring and improving our digital campaigns, with an eye to ROI.
You’ll find our offices smack dab in the middle of the historic Boston Leather District, right next to South Station. It’s an area known for its events — whether they’re in local bars, restaurants, hotels, or venues — and TOP Agency loves to contribute to the action. So if you’re looking for a Boston experiential marketing agency with national reach, look no further.
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