Marketing Agency Vancouver
Influencer Marketing Agency

Vancouver + Influencer Marketing

About Us

Full-service influencer marketing in the city of glass

Vancouver is one of the world's happiest cities and rightly so, is home to a multicultural, multilingual populace that is always on the go. We understand how making an impact on such a diverse and busy city can be daunting but that is exactly why our influencer campaigns are so integral. We spread word-of-mouth buzz, supercharge your social sharing, and accelerate the viral velocity of your product, service, or brand by leveraging the power of influencers in an authentic, subtle and engaging way.

Be it one-off campaigns to raise awareness around your product or a full-scale influencer marketing campaign, we have the reach and skills to lead your brand. Whether we find local Vancouver influencers, or up the Sea-to-Sky highway in Whisler, our team pulls off campaigns here at home or at national and global scale.

Our headstrong team of marketing managers, market researchers, and creatives work diligently to ensure that your Vancouver influencer marketing campaigns are cost-effective, impactful and engaging. Our influencer team knows how to discover, vet, collaborate with, and track influencers at scale. Better yet, we work with the speed and drive of a Vancouver startup and with the strategic resources of a global agency.

From Kitsilano to Kerrisdale to Killarney, our influencer network is strong in Vancouver but it spans worldwide. This wide-ranging group allows us to source within our own network and find the perfect match for your brand. We can also deliver on ROI by determining need state, target messaging, SEO opportunities, and moments for link optimization.

Vancouver is one of the world's happiest cities and rightly so, is home to a multicultural, multilingual populace that is always on the go. We understand how making an impact on such a diverse and busy city can be daunting but that is exactly why our influencer campaigns are so integral. We spread word-of-mouth buzz, supercharge your social sharing, and accelerate the viral velocity of your product, service, or brand by leveraging the power of influencers in an authentic, subtle and engaging way.

Be it one-off campaigns to raise awareness around your product or a full-scale influencer marketing campaign, we have the reach and skills to lead your brand. Whether we find local Vancouver influencers, or up the Sea-to-Sky highway in Whisler, our team pulls off campaigns here at home or at national and global scale.

Our headstrong team of marketing managers, market researchers, and creatives work diligently to ensure that your Vancouver influencer marketing campaigns are cost-effective, impactful and engaging. Our influencer team knows how to discover, vet, collaborate with, and track influencers at scale. Better yet, we work with the speed and drive of a Vancouver startup and with the strategic resources of a global agency.

From Kitsilano to Kerrisdale to Killarney, our influencer network is strong in Vancouver but it spans worldwide. This wide-ranging group allows us to source within our own network and find the perfect match for your brand. We can also deliver on ROI by determining need state, target messaging, SEO opportunities, and moments for link optimization.

Our Approach

influencer agency vancouver

Balanced diversity for optimized results

At the crossroads of diversity, history, and culture, Vancouver’s bustling scene makes it the perfect location to leverage influencer marketing capabilities. From Stanley Park to Granville Island over to Hastings, we have our finger on the pulse of local, national, and global conversation that feels authentic and natural to Vancouver.

Through a series of discovery activities, performed in-person at our Vancouver office or remotely in locations around the world, we’ll help you better understand the perfect mix of influencers for your campaign and how to create campaigns that generate tangible ROI.

Like a well-rounded social program, TOP believes in using both organic and paid strategies for your influencer program. We foster relationships with influencers that are built on trust and benefit for both parties, and we track those influencers, from Burnaby to Richmond to Surrey, using a proprietary CRM that allows us to check in, communicate, and offer benefits to those in our network.

How We Work

Calculated steps with subjective footings

Our creative process is made scalable, efficient, and effective through use of influencer blueprints. The team at TOP has developed a system of methodical blueprints, proven time and time again to engage influencers and their respective audiences. With names like “Challenge”, “Scavenger” and “Local View”, we create original use cases for every influencer and every campaign to develop a creative framework and define key metrics to measure against. Our team knows the precise formula for execution for each blueprint, so we have spare time to focus on more strategic brand messaging and opportunities for content optimization.

Data has legs in everything we do at TOP. We first use a proprietary system to evaluate influencers on key metric; audience engagement, engagement rate, and fit for the campaign, for example. We then create content using in-house data research and survey capabilities to provide influencers with insights they can use in their posts. Finally, we track the results of our campaign beyond just social metrics. Using our technology, we can determine brand awareness lift, clicks to relevant webpages, and in-store visits and purchases.

The next generation of influencer marketing

From Gastown to Yaletown, we scale influencer marketing efforts across Vancouver

Vancouver has long since been a pillar of diversity, innovation, and culture on Canada’s west coast. When you’re bustling at that capacity, ideas spread quicker than lightning. TOP has capitalized on this momentum by accelerating word-of-mouth buzz, shares on social media, and increased visibility online and offline of your product, service, or brand by leveraging the benefits of influencer marketing.

Our influencer marketing services include:

  • Full-Service Influencer Marketing Campaigns
  • Influencer Marketing Training
  • Dedicated Vancouver Influencer Marketing Specialists
  • Wide experience from Vancouver startups to local service providers

The team of TOP influencer marketing managers, data analysts, market researchers, and creative moguls collaborate to ensure success of your next influencer campaign. Whether we find local Vancouver influencers, or up the Sea-to-Sky highway in Whisler, our team pulls off campaigns here at home or at national and global scale. By discovering, vetting, working with, and tracking our influencers, we can work at the pace of an early-stage startup but show the results of a global agency that has conducted thousands of influencer campaigns all over the world.

Like a well-rounded social program, TOP believes in using both organic and paid strategies for your influencer program. We foster relationships with influencers that are built on trust and benefit for both parties, and we track those influencers, from Burnaby to Richmond to Surrey, using a proprietary CRM that allows us to check in, communicate, and offer benefits to those in our network.

From Kitsilano to Kerrisdale to Killarney, our influencer network is strong in Vancouver but it spans worldwide. This wide-ranging group allows us to source within our own network and find the perfect match for your brand. We can also deliver on ROI by determining need state, target messaging, SEO opportunities, and moments for link optimization.

Our Values and Beliefs

An Influencer Agency Vancouver Loves

At the crossroads of diversity, history, and culture, Vancouver’s bustling scene makes it the perfect location to leverage influencer marketing capabilities. From Stanley Park to Granville Island over to Hastings, we have our finger on the pulse of local, national, and global conversation that feels authentic and natural to Vancouver.

Through a series of discovery activities, performed in-person at our Vancouver office or remotely in locations around the world, we’ll help you better understand the perfect mix of influencers for your campaign and how to create campaigns that generate tangible ROI.

If we didn’t address something above, let us know. We want to answer your toughest influencer marketing questions.

FAQ

Why Hire a Vancouver Influencer Marketing Agency?

Who knows Vancouver better than a Vancouverite? A brand influencer marketing agency based here helps you build social buzz, engagement on relevant channels, and support for grassroots efforts in fields like family, lifestyle, beauty, electronics, finance, and much, much more. We start identifying key brand messaging from day one by creating a matrix with elements of your brand’s unique value propositions, then map those key brand messages to specific aspects in our larger influencer strategy and the campaigns we run. Not only do we run globally renowned influencer campaigns, we understand the marketing-sales funnel from the top down.

Local Influencer Marketing for Vancouver Companies

We use our 360 degree marketing capabilities to get the most out of your Vancouver influencer campaign. Utilizing data in various ways up and down the influencer marketing channel, we start with our proprietary evaluation system to determine the value of each influencer based upon key metrics like size, fit, and audience engagement. Then, we create viral content for various influencer programs using in-house surveys and focused market research that fit your Vancouver audience or the global audience you’re looking to grow. This gives influencers interesting data that they can feature in their posts. Lastly, we track the results of each campaign, beyond reach and impressions, to show its effect on brand awareness lift, SEO domain authority, in-store walk-through rates, in-store purchases, website traffic, and more.

An Influencer Marketing Agency That Lives in Vancouver

We know the Vancouver influencer scene better than anyone else because we live, work, and play there. As a Vancouver influencer agency, we not only know the right influencers to provide that boost to your brand, we know the competition, and the local media market to make the most out of your influencer campaign. This makes us a powerful partner able to work across the entire Vancouver media landscape to get the most for our clients.

Why Hire a Vancouver Influencer Marketing Agency?

Who knows Vancouver better than a Vancouverite? A brand influencer marketing agency based here helps you build social buzz, engagement on relevant channels, and support for grassroots efforts in fields like family, lifestyle, beauty, electronics, finance, and much, much more. We start identifying key brand messaging from day one by creating a matrix with elements of your brand’s unique value propositions, then map those key brand messages to specific aspects in our larger influencer strategy and the campaigns we run. Not only do we run globally renowned influencer campaigns, we understand the marketing-sales funnel from the top down.

Local Influencer Marketing for Vancouver Companies

We use our 360 degree marketing capabilities to get the most out of your Vancouver influencer campaign. Utilizing data in various ways up and down the influencer marketing channel, we start with our proprietary evaluation system to determine the value of each influencer based upon key metrics like size, fit, and audience engagement. Then, we create viral content for various influencer programs using in-house surveys and focused market research that fit your Vancouver audience or the global audience you’re looking to grow. This gives influencers interesting data that they can feature in their posts. Lastly, we track the results of each campaign, beyond reach and impressions, to show its effect on brand awareness lift, SEO domain authority, in-store walk-through rates, in-store purchases, website traffic, and more.

An Influencer Marketing Agency That Lives in Vancouver

We know the Vancouver influencer scene better than anyone else because we live, work, and play there. As a Vancouver influencer agency, we not only know the right influencers to provide that boost to your brand, we know the competition, and the local media market to make the most out of your influencer campaign. This makes us a powerful partner able to work across the entire Vancouver media landscape to get the most for our clients.

Let’s talk about your project

Next steps

  1. We’ll ask key questions

    We are hyper-efficient at synthesizing your core needs.

  2. We’ll draft a proposal

    We can harness the expertise of our local + global team.

  3. We’ll present the plan

    We will show you how to turn ideas into scalable action.