We are a full-service influencer agency with an elite team of influencer marketing managers, market researchers, and creative directors working on all cylinders to make your next influencer marketing campaign a massive success. We are a pioneering influencer marketing agency with over a decade of experience in helping brands win at influencer marketing campaigns regardless of their scale and budgets.
Whether you need local influencer marketing services for one-off projects or a complete influencer plan at a national or global scale, the TOP team is able to discover, vet, lead, and track influencers at a scale that works in Montreal and around the world. We've got the drive of an innovative startup and the resources of a major auto brand. All at your fingertips.
We are a full-service influencer agency with an elite team of influencer marketing managers, market researchers, and creative directors working on all cylinders to make your next influencer marketing campaign a massive success. We are a pioneering influencer marketing agency with over a decade of experience in helping brands win at influencer marketing campaigns regardless of their scale and budgets.
Whether you need local influencer marketing services for one-off projects or a complete influencer plan at a national or global scale, the TOP team is able to discover, vet, lead, and track influencers at a scale that works in Montreal and around the world. We've got the drive of an innovative startup and the resources of a major auto brand. All at your fingertips.
Much like social media itself, influencer marketing can only be successful if your messaging resonates with your audience and is well-targeted towards them. We understand that in order to get the best results for our clients, we need to be precise and powerful with our campaigns. And that is why our data and research team works closely with your own team in scrapping every bit of information around your target audience, subject, market, and competition.
From there, we craft a bespoke campaign that activates emotions in your audience and helps you get the maximum impressions and impact with your campaigns. Our creative team believes in testing and optimizing and we continuously work towards refining the messaging to ensure that your money is put to good use.
Your influencer marketing plan should include both organic and paid strategies, and we are experts at maintaining and building both types of influencer relationships. These are real connections, built on a foundation of trust, advocacy, and mutual benefit. We track all our Montreal influencers with a proprietary CRM and provide clear reporting for our clients.
Influencer marketing campaigns are often overdone with heavy spending on celebrity and A-level influencers that give a good impact but aren't so good on the pocket. Over the years, we have cracked the key to influencer marketing and developed our own massive network of influencers. We help our clients engage with a balanced team of influencers of all sizes and make sure that you are getting the best value for your spending.
Our team has developed lasting relationships with these influencers and we know exactly what message goes with what type of audiences and which influencer is the best to deliver that. We create different campaign sets for all the influencers and continuously get feedback from them to keep consistent improvement on the table.
At TOP, we take the velocity and momentum that Montreal has gained from playing host to some of the most innovative companies in North America and the world, and we accelerate your brand’s word-of-mouth buzz and viral potential to match. We do this by attaching it to household names who are ready to “show” your pain-solvers and brand value to the right audience at the right time.
Our influencer marketing services include:
Our team of experienced influencer marketing managers, researchers, and creative writers is ready to go to bat for you, aiming high to ensure the success of your influencer marketing campaign — in Montreal, in greater Québec, and beyond. From local influencer campaigns for one-off projects to broad-reaching plans at a national or global scale, our team knows the best ways to vet, discover, collaborate with, and track influencers who speak to your brand’s values and identity. We’ve got the initiative of a startup with the analytic and adaptive resources of a global agency.
You’ll gain the benefit of TOP’s extensive network of movers and shakers, names that we’ve fostered close links to who are able to boost your brand’s recognition factor. Having this base of “friends and family” means we’re able to focus on finding you the right fit for your specific niche and angle of attack. You’ll see a great ROI that comes from our segmenting influencer focus by need-state and message content and format, and optimizing links and traffic for SEO.
We have more than 3,500 influencers in our proprietary network who span every imaginable influencer vertical from motherhood, lifestyle, consumer electronics, or travel influencers — among others.
We find influencers who are undervalued relative to their reach and give them a platform to grow in leaps and bounds and group these influencers together to field an amazing team without the big-ticket price tag.
Our approach to attracting the best influencers is relationship-based, rather than transaction-based allowing us to create genuine relationships that foster authentic brand advocates.
We use a number of key metrics to track and evaluate our influencers including audience size, engagement, and reach; topic authority; creative quality; and visual appeal.
We love creating campaigns for Montreal clients that exemplify the avenues, byways, and corners where our audiences make themselves known. We have our finger on the pulse of the local, regional, and national cultural conversations.
When you team with TOP, we’ll take you through a series of discovery activities to help you understand which influencers are the best fit for your brand. We’ll show you how to create a campaign that generates multiple sources of return on investment.
A Montreal influencer marketing agency like TOP can be your partner in building buzz, engagement, and grassroots buy-in across fields from consumer electronics to technology to travel, food, family, and lifestyle, just to name a few. We build a matrix around your value prop and formulate a strategy that maximizes every aspect of your brand’s word-of-mouth reputation.
We know how to reach your desired audiences. We’ve developed a series of proprietary “blueprints” that streamline our creative processes, allowing us to be more efficient, effective and scalable content creators and liaisons to the best influencer voices. Each influencer blueprint represents a creative approach and series of steps that we replicate and optimize to your lasting benefit. With the fundamentals codified, we know how to quantify and analyze your campaign, no matter the mode of implementation.
We love data, and we know how it relates to your brand’s success. We use our proprietary system to evaluate each influencer based upon key variables and associated metrics. We then create hard-hitting content based on market research and analysis, providing influencers with the raw materials to create their art. All with your brand’s identity in mind. We constantly track everything from reach and impressions to response rate, making adjustments to maximize brand awareness, SEO, domain authority, web traffic, in-store walk-through rate, purchase ratio, and more.
A Montreal influencer marketing agency like TOP can be your partner in building buzz, engagement, and grassroots buy-in across fields from consumer electronics to technology to travel, food, family, and lifestyle, just to name a few. We build a matrix around your value prop and formulate a strategy that maximizes every aspect of your brand’s word-of-mouth reputation.
We know how to reach your desired audiences. We’ve developed a series of proprietary “blueprints” that streamline our creative processes, allowing us to be more efficient, effective and scalable content creators and liaisons to the best influencer voices. Each influencer blueprint represents a creative approach and series of steps that we replicate and optimize to your lasting benefit. With the fundamentals codified, we know how to quantify and analyze your campaign, no matter the mode of implementation.
We love data, and we know how it relates to your brand’s success. We use our proprietary system to evaluate each influencer based upon key variables and associated metrics. We then create hard-hitting content based on market research and analysis, providing influencers with the raw materials to create their art. All with your brand’s identity in mind. We constantly track everything from reach and impressions to response rate, making adjustments to maximize brand awareness, SEO, domain authority, web traffic, in-store walk-through rate, purchase ratio, and more.