charlotte marketing agency
Influencer Marketing Agency

Charlotte + Influencer Marketing

About Us

Modern day influencer marketing for Charlotte brands

At TOP Charlotte Influencer Marketing Agency, our team of influencer marketing managers, creative directors, and market researchers work vigorously to guarantee the triumph of your upcoming influencer marketing campaign, in Charlotte, Sedgefield, and beyond.

If you need a local influencer marketing services for one-off projects or a complete influencer marketing service for one-off projects or an entire influencer plan at a national and even global scale, our branched out influencer team knows exactly how to collaborate, discover, track, and vet influencers at scale. We come with the zeal of a Charlotte startup and the tactical resources of a global agency that has lead thousands of influencer campaigns in over 30 countries.

At TOP Charlotte Influencer Marketing Agency, our team of influencer marketing managers, creative directors, and market researchers work vigorously to guarantee the triumph of your upcoming influencer marketing campaign, in Charlotte, Sedgefield, and beyond.

If you need a local influencer marketing services for one-off projects or a complete influencer marketing service for one-off projects or an entire influencer plan at a national and even global scale, our branched out influencer team knows exactly how to collaborate, discover, track, and vet influencers at scale. We come with the zeal of a Charlotte startup and the tactical resources of a global agency that has lead thousands of influencer campaigns in over 30 countries.

Our Approach

Influencer Marketing Agency Charlotte

Using blueprints and a vast pool of influencers

We are experts in creating campaigns with influencers across verticals, lifestyles, locations, and expertise, all of which have the approach of micro-influencing individuals and sparking local, regional, national, and global conversations at the same time.

We’ve developed a series of proven, systematic blueprints that allow us to create a creative framework through which our influencers can work and their audiences can engage. If you need to motivate influencers to place your product or service in real-world situations, that’s our “challenge” blueprint. If you want to create an interactive quest that reinforces core messaging and fosters engagement, that’s our “scavenger” blueprint. The fundamentals for each blueprint are codified to a precise formula that’s recognized throughout our team, so we can focus on creative, strategic brand messaging within the framework of your chosen blueprints.

How We Work

Scientific approach to influencer marketing campaigns

We kick off day one by defining your unique value proposition and crafting messages that ladder back to aspects within our influencer strategy. Not only do we know influencer marketing in and out, we understand the entire marketing-to-sales funnel specially for Charlotte brands.

We begin every campaign by utilizing a proprietary system through which we evaluate a vast number of influencers based on engagement, size, and fit of their audience. Then, we create bespoke content that can be featured in social media posts through surveys, market research, and data findings. Finally, we track the results of our campaigns to outside of just social metrics; like domain authority, website traffic, even in-store visits.

A next-generation influencer agency

From Ballantyne to South End, we scale Charlotte influencer marketing

Being fortunate enough to live and work in the city of Charlotte — a leading region on the financial services, energy, and motorsport — ideas spread at record speed. We’re able to accelerate the word-of-mouth buzz, social sharing, and viral velocity of your product, brand, or service through the effectiveness of influencers to illustrate in a captivating way.

We provide end-to-end influencer marketing services, such as:

  • Full-Service Influencer Marketing Campaigns
  • Influencer Marketing Training
  • Dedicated Charlotte Influencer Marketing Specialists
  • Wide experience from Charlotte startups to local service providers

Our team at TOP believes that just like social media, your influencer program will benefit from having both organic and paid strategies. Our influencer relationships are continuous and built on trust and mutual benefit. We track our Atlanta influencers — from Steele Creek to North Charlotte to Chantilly — with a proprietary CRM, ensuring we cultivate relationships with regular check-ins, public post comments, and “surprise and delight” benefits. Not only do we have a wide-ranging influencer network in Charlotte, Starmount, Mountainbrook, but our reach extends worldwide.

Our Values and Beliefs

Our influencer engine was built in Charlotte

A gold rush epicenter turned major financial, technological, and cultural hub, Charlotte is an ever growing city that continues to make a name for itself and its people. Whether you begin in Belmont and make your way over to Plaza Midwood — or begin in SouthPark and drive up to FreeMoreWest — we enjoy creating campaigns pulsing to the beat of local, regional, and national cultural conversation.

Let TOP take you through various discovery activities — performed in-person in Charlotte or in remote locations all around the world — in oder to aid you in discovering which influencers are the perfect choice for you and exactly how you can create programs that generate high multiples of ROI.

Have further questions on something we didn’t address above? Tell us your toughest influencer marketing questions.

FAQ

Why Hire a Charlotte Influencer Marketing Agency?

As a local Charlotte brand influencer marketing agency, we’re able to help you build social engagement, grassroots support, and buzz across fields like consumer electronics, lifestyle, beauty, family, travel, food and more. The moment we take you on as a client is the moment brand messaging work begins. With each element of your unique selling proposition, we create a matrix and map essential brand messages to specific aspects of our influencer strategy. TOP is the leading influencer agency that actually understands every aspect of the marketing-to-sales funnel.

Local Influencer Marketing for Charlotte Companies

We are a global influencer marketing company but we have deep roots in Charlotte. We have been working for the local market for years and have serviced brands and businesses all across the city, from Center City to South Park, NoDa, South End, Greenville and beyond Concord and Rock Hill. We make sure that each one of your campaign is fine-tuned and targeted to your audience in your city using next-gen tactics and cutting-edge tools.

An Influencer Marketing Agency That Lives in Charlotte

Our story started from our College St office and we have expanded from Influencer Marketing Consultants from Charlotte to becoming a global marketing powerhouse. Our many years operating from the majestic city of Charlotte has strengthened our relationships in the local influencer community and allowed us to sit at the helm of a top class local Charlotte agency. So? Let’s meet up for tacos and talk about launching or relaunching your next great Charlotte influencer marketing campaign.

Why Hire a Charlotte Influencer Marketing Agency?

As a local Charlotte brand influencer marketing agency, we’re able to help you build social engagement, grassroots support, and buzz across fields like consumer electronics, lifestyle, beauty, family, travel, food and more. The moment we take you on as a client is the moment brand messaging work begins. With each element of your unique selling proposition, we create a matrix and map essential brand messages to specific aspects of our influencer strategy. TOP is the leading influencer agency that actually understands every aspect of the marketing-to-sales funnel.

Local Influencer Marketing for Charlotte Companies

We are a global influencer marketing company but we have deep roots in Charlotte. We have been working for the local market for years and have serviced brands and businesses all across the city, from Center City to South Park, NoDa, South End, Greenville and beyond Concord and Rock Hill. We make sure that each one of your campaign is fine-tuned and targeted to your audience in your city using next-gen tactics and cutting-edge tools.

An Influencer Marketing Agency That Lives in Charlotte

Our story started from our College St office and we have expanded from Influencer Marketing Consultants from Charlotte to becoming a global marketing powerhouse. Our many years operating from the majestic city of Charlotte has strengthened our relationships in the local influencer community and allowed us to sit at the helm of a top class local Charlotte agency. So? Let’s meet up for tacos and talk about launching or relaunching your next great Charlotte influencer marketing campaign.

Let’s talk about your project

Next steps

  1. We’ll ask key questions

    We are hyper-efficient at synthesizing your core needs.

  2. We’ll draft a proposal

    We can harness the expertise of our local + global team.

  3. We’ll present the plan

    We will show you how to turn ideas into scalable action.