TOP Data Social Distancing Ranking Report

Social Distancing State Rankings

TOP Data analyzed mobility data to determine the number of daily close human interactions that last longer than 5 minutes and the impact on COVID cases.

  • 23% The percentage of interactions between people in California when compared to their normal levels, meaning they are currently doing the best at social distancing.
  • 5.34 The number of interactions per person in Alabama, higher than in any other state. Alabama ranks second to last in the social distancing rankings, with the interaction rate at 82.1% of their normal levels.
  • 88% The percentage of interactions between people in South Dakota when compared to their normal levels, making it the worst ranked state for social distancing.

Which States Are Still Social Distancing?

Parts of the South and the Great Plains have seen human interaction levels that are getting closer to the pre-pandemic level of interactions. In the map below, the states were measured on their percentage of “normalcy”. The standard of normalcy was based on the average number of interactions in 2019. The states with low levels of human interactions in comparison to their normal amount of interactions are in green, while their counterparts are in red.

State Rankings

As an aftereffect of the pandemic, businesses are also seen diverting to tactics like influencer marketing, replacing more traditional marketing methods.

Media Info

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TOP Data Social Distancing Ranking Report
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https://topagency.com/report/top-data-social-distancing-ranking-report/
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TOP Data delivers business, consumer, and marketing insights at the speed of breaking news. Learn more at topagency.com/data