San Francisco + Branding
About us.
We make your brand indispensable
We study consumer behavior. We map markets and identify gaps. We create opportunities for brands like yours to become an integral part of the customer’s life. As a full-service San Francisco Branding agency, we partner with you in an exploration of your consumer’s mindset, needs, and desires.
We are a global agency with operations in over 80 locations. Our teams are fully integrated and embrace a think global, act local policy. Our San Francisco branding consultants are aided by a full-strength team of researchers, copywriters, designers, digital marketers, and analysts. Our teams create the roadmap for success and provide the support needed to fully execute the strategy.
We study consumer behavior. We map markets and identify gaps. We create opportunities for brands like yours to become an integral part of the customer’s life. As a full-service San Francisco Branding agency, we partner with you in an exploration of your consumer’s mindset, needs, and desires.
We are a global agency with operations in over 80 locations. Our teams are fully integrated and embrace a think global, act local policy. Our San Francisco branding consultants are aided by a full-strength team of researchers, copywriters, designers, digital marketers, and analysts. Our teams create the roadmap for success and provide the support needed to fully execute the strategy.
Our approach.
We engage in a conversation with you and the consumer
We devise a series of exercises to understand your vision and only then do we formulate a blueprint for achieving it. At TOP, we believe a well-defined brand strategy is the key to your brand’s growth.
We at TOP begin with an analysis of your consumers and their universe. We then track your competitor’s capabilities and relevance in the market. Finally, we identify a value proposition that helps you become relevant whilst building differentiation. We help you build and communicate your brand’s narrative. Our campaign strategies are optimized to amplify the insights discovered during the brand strategy exercise.
How we work.
We chart the course for your strategy
We are driven by insights in our pursuit of a winning branding approach. We keep testing every action we take against the backdrop of consumer insights. We devise visual identity material like logos, colors, and layouts with the intention of extending the brand’s story visually. Similarly, the brand’s tone of voice, phraseology and several other touchpoints are tested to ensure that they are in line with the brand strategy.
We help your team seamlessly deploy the brand strategy. Our brand strategy specialists help you define goals and milestones to test and course correct if required. Whether you are embarking on a rebranding exercise, launching a new product, or deploying an internal branding program, we guide you through the step-by-step exercise to maximize results.
Our Values and Beliefs
We devise success metrics
We devise brand strategies with clearly defined goals and offer a roadmap to deploy the strategy, we create checklists, guidelines, and manuals.
We are globally networked
We are a fully integrated full-service brand strategy agency with offices in over 25 locations worldwide.
We are transparent
We offer our client real-time campaign monitoring tools and dashboards for continual monitoring of various key metrics, we develop transparent processes.
We are full-service
We are a fully integrated San Francisco brand strategy agency, our in-house talent pool includes copywriters, data analysts, web developers, and social scientists.