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Doughlicious vs. The Giants: The Sweet Story of a Brand's Global Rise

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Date:

March 7, 2025

Duration:

36 min

Available on:

Kathryn Bricken didn’t just bake cookies—she built a brand from scratch in a new country, with no roadmap, in a category the UK hadn’t seen. In this episode, Kathryn shares how she took Douglicious from a passion project to a fast-scaling frozen dessert brand sold in Whole Foods, Target, and beyond. From gelato-wrapped cookie dough to logistics nightmares, she unpacks what it takes to grow fast, stay personal, and stay scrappy—all while maintaining taste, integrity, and purpose.

Quote of the Episode:

"Getting it on the shelf is one thing. Getting it off the shelf—that’s the real work."

ABOUT THE GUEST

Kathryn Bricken

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She loves making people happy with her cookie dough creations, and she aims to provide a unique and satisfying experience for all cookie dough lovers. She's always looking for new ways to improve her products, expand her market, and grow her business.

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