The headquarters of many of the most authentic and revolutionary companies in the world, Charlotte is an eclectic nest made up of go-getters, creators, and innovators. TOP’s team of directors, producers, and cinematographers continuously work hard in order to tell the authentic stories of Charlotte’s companies in an engaging and informative way. From short social media videos, to corporate videos, to broadcast commercials, our specialists are able to tell stories while connecting with audiences and driving goals. As an extensive agency network, our team lines up videos with distribution models, ensuring maximum exposure for each piece of content.
- – Full-service video content
– Video that drives traffic and lead capture
– Viral video creation
– Live streaming video
– Event video production
– YouTube optimized video
– Explainer videos
– Documentary-style brand storytelling
A city specializing in FinTech, health care, and insurance, all with the gorgeous backdrop of Charlotte’s appeal to nature, working in Charlotte is incomparable. Every route in Charlotte is the scenic route, and every change in scenery holds the potential for another story. Our team is filled with local experts who have produced content all over the city, allowing us to create Charlotte video with global consistency.
We possess substantial experience working with Charlotte companies at various scales — from world wide enterprises to fresh startups to popular big brands to local service providers.
When we say video production, this includes producing, shooting, and editing. From an outside-looking-in perspective, it might seem simple, but it take a lot of time, effort, expertise, and skill in order to execute it well and create the quality content your brand craves. This is why we’ve created cross-channel storytelling — a method that gives your video the ability to fully integrate with the message you’re communicating across marketing channels. If you want to create YouTube pre-roll video that provides audience awareness while simultaneously driving to sale a Facebook ad only for those who watched the entire thing, we’ve done it a million times and can do it again. We’re not just creative, we’re tactical.
It’s important to make sure you’re shooting for a specific audience, so we make sure to backward engineer all projects by aligning our goals with an audience and then applying our local video knowledge in order to produce a video that connects with audiences. If the video isn’t going to be seen it isn’t worth producing, so we have absolute distribution capabilities, such as media planning, media buying, digital distribution, and organic viral marketing.