New York + Social Media

A data-driven social media agency

From Marble Hill to the Civic Center, we love New York City social media

With over 8 million people never sleeping in the Big Apple, and all of them ave 24/7 access to Facebook, Pinterest, LinkedIn, Twitter, and more all in the their back pocket, New York City presents the perfect opportunity to test, optimize, and scale your social media efforts. Whether you need to increase your follower count, use social media for organic engagement, drive sales through a paid social media program, or create the next trending viral content, we’re New York City’s local team that always thinks creatively, strategically, and globally.

  • Social media content creation
  • Social media community management
  • Social media community growth
  • Social media pay-per-click (PPC)
  • Facebook advertising
  • LinkedIn advertising
  • YouTube content creation
  • Social media e-commerce

TOP’s team of social media analysts, social commerce experts, content creators, community managers, and growth marketers are constantly working hard in order to guarantee the success of your local social media visibility — from New York City to Long Island to Yonkers, all over New York, and beyond. Whether you need us to create your B2B or B2C social media presence from the ground up or to significantly grow your social media audience, our social media team knows the exact practices to it at scale. We naturally combine the go-getter mentality of an NYC startup mixed with the creative resources of a global reaching agency that has conducted thousands of social media campaigns all over the world.

Our social media skills were born in New York City 

We love New York City social media

The city that never sleeps is the city that makes the best home for our social media work. Whether you begin over in Inwood and make your way down to East Harlem — or start in the Garment District and take the subway down to NoHo — we love building campaigns that emulate the same energy and culture as the place where work and live.

Not sure if you should focus on just a couple of social media channels or take the leap and re-post on all of them? Let us help you determine where you’ll get the most ROI of time and money.

Wondering if your should incorporate more premium content to your feed such as video and animation? Let us help you weigh the pros against the cons.

How are your driving actual business or sales metrics on social media? We’re able to help you use emotional triggers in a simple, surprising, and significant way in order to move your audience to laugh, cry, share, try, or buy.

Are you a B2B company with a very specific and niche audience? We’ve worked with plenty of new startups and global enterprises within Flushing, Chelsea, the Upper East Side, and Jackson Heights in order to hyper focus on bringing in new leads, shortening the sales cycle, gaining social proof, and influencing influencers.

Why Hire a New York City Social Media Agency?

A New York City social media agency has the ability to help you build buzz, social engagement, and in-store traffic. We’ve worked with local businesses, fresh startups, and enterprises in order to transform social from being something handed over to the intern into a lead driver of prospective business growth and success. One of the many benefits of our local agency approach is that we take the time to really understand everything about your business. Are your core customers millennials who hang out in SoHo and Manhattan, or new moms, dads, and established families living in Jericho, the Great Neck Gardens, or Kensington? We’re able to construct a matrix with the key personas that you’re trying to reach and map them to specific aspects of our social media content strategy. TOP is a social media marketing agency that has a full grasp on the entire consumer decision journey.

Using Stackable Content to Scale Social Media

In order to keep our content creation process more efficient, effective, and scalable, we’ve developed our “Stackable Content” methodology, which is our process of creating your most important original material first and then distributing reinvented and reimagined content from it. The benefits of the Stackable Content approach come in pairs: one, you’re able to save up to 60% on time invested in creating new content by instead focusing on your “pillar” material. Two, your content is naturally more focused on key branding messages since your pillar content embodies those messages. As the fundamentals of the Stackable Content process is solidified within our agency — our New York City team knows the exact recipe for execution — it gives us more time to focus on the creative execution of your brand vision.

A New York City Social Media Agency That Loves Branding

Our branding skills are utilized in various ways all throughout the social media channel. Not only does
your social media need a unique visual identity true to your brand, but it also needs to be able to capture the spirit of how you engage with your customers. Is your brand customer-centric and needs a tone of compassion and caring, or are you an innovative brand that needs to be able to project an image that has a hint of action? We sketch in the small details so you can focus on the bigger picture.

Let’s talk about your project

Next steps

  1. We’ll ask key questions

    We are hyper-efficient at synthesizing your core needs.

  2. We’ll draft a proposal

    We can harness the expertise of our local + global team.

  3. We’ll present the plan

    We will show you how to turn ideas into scalable action.