Miami + Social Media

A data-driven social media agency

From Coconut Grove to the Little Haiti, we love Miami social media

With over 2 million people calling our beautiful city home, and most of them having immediate access to their Facebook, LinkedIn, Twitter, Pinterest, and Reddit accounts in their pockets, Miami presents the perfect opportunity to test, optimize, and scale your social media endeavors. Whether you need to expand your follower count, leverage social media for organic engagement, push sales through a paid social media program, or even create the next trending viral content, we’re Miami’s local team that always thinks creatively, strategically, and globally.

  • Social media content creation
  • Social media community management
  • Social media community growth
  • Social media pay-per-click (PPC)
  • Facebook advertising
  • LinkedIn advertising
  • YouTube content creation
  • Social media e-commerce

TOP’s team of social media analysts, social commerce experts, content creators, community managers, and growth marketers are hard at work in oder to guarantee the success of your local social media visibility — from Miami to Jacksonville to Tallahassee, all over Florida, and beyond. Whether you need us to construct your B2B or B2C social media presence from the ground up or dramatically grow your social media audience, out social media team knows the right practices to achieve it at scale. We combine the on the go lifestyle of a Miami startup with the creative resources of a global agency that has developed thousands of social media campaigns all over the world.

What makes us different?

Our social media skills were born in Miami

We love Miami social media

When you get used to the drivers, become normalized to buying seafood out of a stranger’s trunk, and become familiar with the delicious richness of Cuban coffee, you realize that there’s really no better place to home your social media work than Miami. Whether you begin in Little Havana to dine in some of the best Cuban restaurants you can find in Florida before heading over to join the party at Viernes Culturales — or starting in Brickell and making your way over to Downtown — we love building campaigns that give off the same energy and culture as the place where we work and live.

Not quite sure if you should focus on a few social media channels or just go ahead and re-post on all of them? Let us help you determine where you’ll receive the most ROI of time and money.

Wondering if you should incorporate more premium content to your feed like videos and animation? Let us help you weigh the pros against the cons.

How are you driving actual business or sales metrics on social media? TOP can help you use emotional triggers in a simple, surprising, and significant way in order to move your audience to laugh, cry, share, try, or buy.

Do you run a B2B company that has a very specific and niche audience? We’ve successfully worked with startups and enterprises in Town Square, the Design District, Buena Vista, and North Beach in order to hyper-focus on bringing in new leads, shortening sales cycles. gaining social proof, and influencing influencers.

FAQ

Why Hire a Miami Social Media Agency?

Working with a Miami social media agency helps you build buzz, social engagement, and in-store traffic. We’ve worked with successful local businesses, fresh startups, and global enterprises in order to transform social from being something passed over to the intern into being a primary driver for prospective business growth and success. One of the many benefits of our local agency is that we always make sure that we truly understand the ins and outs of your business. Are your core customers millennials who live in Wynwood and drive Downtown on Saturday nights, or are your customers new moms, dads, and established families in Pinecrest, Coral Gables, or Bay Harbor Islands? We cultivate a matrix filled with the key personas you wish to reach and map them to specific aspects of our social media content strategy. TOP is a social media agency that fully grasps every moment of the entire consumer decision journey.

Using Stackable Content to Scale Social Media

In order to keep our content creation process more efficient, effective, and scalable, we’ve developed our “Stackable Content” methodology, which is our process of first creating your most important original material and then constructing reinvented and reimagined content from it. The benefits received from the Stackable Content approach comes in pairs: one, you’re able to save up to 60% on the time invested in creating new content by instead focusing on your first “pillar” material, and two, your content remains organically focused on key brand messages since your pillar content embodies those very same messages. Since the fundamentals of the Stackable Content process is solidified within our agency — our Miami team know the exact recipe for success — it allows us more time to focus on the creative execution of your brand’s vision.

A Miami Social Media Agency That Loves Branding

We utilize our branding skills in various ways all throughout the social media channel. Not only should your social media have a unique identity that remains true to your brand, but it also needs to capture the spirit of how you interact with your customers. Is your brand customer-centric and needs a tone of compassion and caring? Or is your brand innovative and daring and needs to project an image that says “I’m not afraid of a little danger?” We sketch in the small details so that you can focus on the big picture.

Why Hire a Miami Social Media Agency?

Working with a Miami social media agency helps you build buzz, social engagement, and in-store traffic. We’ve worked with successful local businesses, fresh startups, and global enterprises in order to transform social from being something passed over to the intern into being a primary driver for prospective business growth and success. One of the many benefits of our local agency is that we always make sure that we truly understand the ins and outs of your business. Are your core customers millennials who live in Wynwood and drive Downtown on Saturday nights, or are your customers new moms, dads, and established families in Pinecrest, Coral Gables, or Bay Harbor Islands? We cultivate a matrix filled with the key personas you wish to reach and map them to specific aspects of our social media content strategy. TOP is a social media agency that fully grasps every moment of the entire consumer decision journey.

Using Stackable Content to Scale Social Media

In order to keep our content creation process more efficient, effective, and scalable, we’ve developed our “Stackable Content” methodology, which is our process of first creating your most important original material and then constructing reinvented and reimagined content from it. The benefits received from the Stackable Content approach comes in pairs: one, you’re able to save up to 60% on the time invested in creating new content by instead focusing on your first “pillar” material, and two, your content remains organically focused on key brand messages since your pillar content embodies those very same messages. Since the fundamentals of the Stackable Content process is solidified within our agency — our Miami team know the exact recipe for success — it allows us more time to focus on the creative execution of your brand’s vision.

A Miami Social Media Agency That Loves Branding

We utilize our branding skills in various ways all throughout the social media channel. Not only should your social media have a unique identity that remains true to your brand, but it also needs to capture the spirit of how you interact with your customers. Is your brand customer-centric and needs a tone of compassion and caring? Or is your brand innovative and daring and needs to project an image that says “I’m not afraid of a little danger?” We sketch in the small details so that you can focus on the big picture.

Let’s talk about your project

Next steps

  1. We’ll ask key questions

    We are hyper-efficient at synthesizing your core needs.

  2. We’ll draft a proposal

    We can harness the expertise of our local + global team.

  3. We’ll present the plan

    We will show you how to turn ideas into scalable action.