TOP Detroit Social Media Marketing Agency
1001 Woodward Ave. Detroit, MI 48226
Detroit Social Media Marketing Agency
Motor City never stops running. To keep your brand relevant, you need high-quality, lightning-fast social media. TOP Agency has helped everyone from global pet food brands to scrappy wearable start-ups get themselves heard above the din.
Our Detroit social media department creates content, manages your community, monitors potential red flags, and grows your following across Facebook, Instagram, Snapchat, Twitter, Pinterest, and more—all out of our conveniently located Detroit office, steps away from the Q line. Drop us a line, and learn how we can help you find your voice, and get it heard by the right people.
Our social media philosophy
Other agencies treat social media as a box to be checked. At TOP Agency Detroit, we understand social is about storytelling—and the principles of good storytelling are timeless. We learned how important story was while we were cutting our teeth as a digital public relations firm, and we’ve applied our skills to social media. We craft our social posts around time-tested story arcs, relatable characters, and cutting dramatic tension.
Then, once we’ve created content your audience can’t help but share, we apply a scientific approach to spreading it across multiple channels. We understand that the message has to match the medium. A video that goes viral on Facebook would flop on Youtube. We multivariate test every piece of content to figure out the perfect format, thumbnail, and call to action—always laddering our posts back into your business goals.
Whether we’re promoting a new wearable device or rebranding a major pet food brand, our process is engineered to hack growth.
Our social media marketing process
The world moves fast. In order to keep your posts relevant, TOP Agency works at breakneck speed, producing surveys, videos, and thought-pieces around breaking events.
And while we’re flexible, we’re also structured. At the beginning of our project, we devise a thorough editorial calendar designed to engage and scale your audience. We also employ tried-and-true blueprints, which activate your customers’ emotions and compel sharing at industry-leading rates.
Finally, we track every post we put out, continuing to refine our campaign in real-time, and tailor content to different audience segments as more data rolls in.
Detroit is one of the most social cities in the world. Our office is located right downtown—a quick walk from the Q line— and our surroundings inspire us to produce cutting-edge, relevant content for our clients every day. If you’re looking for a national social media agency with a local presence to help you with your marketing and communications needs, look no further than TOP Agency Detroit.