Chicago Social Media

Let's get Chicago sharing and engaging

TOP is a leading Chicago social media agency

Talk to a Chicago social marketer
A data-driven social media agency

From Rogers Park to the Logan Square, we love Chicago social media

As the home to over 2 million people who all have immediate access to their Twitter, Facebook, LinkedIn, Pinterest, Reddit, and more all within reach of their back pocket, Chicago represents an amazing opportunity to test, optimize, and scale your social media efforts. Whether its expanding your follower count, using social media for organic engagement, driving sales through a paid social media program, or creating the next trending viral content, we’re Chicago’s local social media team that always makes sure to think creatively, strategically, and globally.

  • Social media content creation
  • Social media community management
  • Social media community growth
  • Social media pay-per-click (PPC)
  • Facebook advertising
  • LinkedIn advertising
  • YouTube content creation
  • Social media e-commerce

TOP’s team of social media analysts, social commerce experts, content creators, community managers, and growth marketers are all hard at work in order to guarantee the success of your local social media visibility — from Chicago to Mattoon, all over Illinois, and beyond. Whether you need us to cultivate your B2B or B2C social media presence from the ground up or dramatically grow your social media audience, our social media team knows how to do the best practices at scale. TOP combines the go-getter mentality of a Chicago startup along with the creative resources and experiences of a global agency that has managed thousands of social media campaigns all over the world.

We love Chicago's clear metrics

Each sliver of content that we develop or boost is attached to clear metrics in order to measure their overall effectiveness. We have even developed many of our own metrics in order to gain better insight. If you want to know whether or not you're staying top of mind with your audience, that's "Fan Connection Frequency." If you're curious as to whether or not your post is able to spread at record speed, we're able to track its "Viral Velocity." Without measurements, you can't optimize.

We have an in-house Chicago content studio

Our team of content creators have a collection of social media skills at the ready to be used when called upon. This is why we've constructed our own local content studio with animation, video production, graphic design, and copywriting all in house. Companies from Chicago, Cairo, and Yates City all reach out to us in order to create content in any social format for any purpose.

We work across platforms

Gain an advantage on you Chicago competition through optimizing your content and strategy for each specific social media platform. Our team is fluent in all things Instagram, Twitter, Snapchat, Pinterest, LinkedIn, Facebook, YouTube, Tik Tok, and more and are more than capable in finding the best ways to utilize each platform for your brand.

We're Chicago's first movers

We're constantly breaking boundaries on new social media techniques and tactics in order to receive oversized returns. Since we are well aware that what worked yesterday isn't guaranteed to work tomorrow — or even today — our team from Chicago, Uptown, Hyde Park, and Andersonville is continually testing and learning. As soon as we've identified every proven opportunity for our clients, we bring out the methodology before social media agencies can even think to begin.

Our social media skills were born in Chicago

We love Chicago social media

Chicago is the perfect backdrop to home our social media work. Whether you start in Rogers Park and head over to Uptown — or begin in Logan Square and head down to Bronzeville — we enjoy creating campaigns that give off the same energy and culture of the city where we live and work.

Not sure if you should focus on just a few social media channels or repost to all of them? Let us help you determine where you’ll get the most ROI of time and money.

Wondering if you should incorporate more premium content into your feed such as video and animation? Allow us to help you weigh the pros against the cons.

Need help driving actual business and sales metrics on social media? We able to help use emotional triggers that are simple, surprising, and significant in order to move your audience to cry, laugh, share, try, or buy.

If you’re a B2B company with s very niche and specific audience, we’ve worked with startups and enterprises in Chicago Lawn, the Lower West Side, Avondale, and Bucktown in order to hyper-focus on bringing in new leads, gaining social proof, shortening the sales cycle, and influencing influencers.

Why Hire a Chicago Social Media Agency?

A local Chicago social media agency cant help your company build buzz, in-store traffic, and social engagement. We’ve worked with companies at every caliber, from local businesses, to new startups, and global enterprises in order to transform social from an afterthought handed over to the intern into a primary driver of prospective business growth and success. One of the main benefits of our local agency approach is that we make sure we take time to completely understand your business. Are your core customers millennials who hang out in bars in Wicker Park and DePaul, or new moms, dads, and established families living in Clarendon Hills, Buffalo Grove, or Long Grove? We generate a matrix with the key personas you’re trying to reach and maps those personas to specific moments of our social media content strategy. TOP is a social media marketing agency that takes the time to ensure we completely understand the entirety of the consumer journey.

Using Stackable Content to Scale Social Media

In order to make sure our content constructing process becomes more and more efficient, effective, and scalable, we’ve developed our “Stackable Content” methodology — which is the process of creating your most important original material and then distilling reinvented and reimagined content from it. The benefits of Stackable Content comes in twos: one, you’re able to save up to 60% on time invested in creating new content by focusing first on your “pillar” material. Second, your content is organically more focused on key brand messages since your pillar content embodies those messages. Since the fundamentals of the Stackable Content process is solidified in our agency — our Chicago team knows the exact recipe for success — it frees up our time to focus more on the creative execution of your brand vision.

A Chicago Social Media Agency That Loves Branding

We utilize our branding skills in various ways throughout the social media channel. Not only does your social media need a unique visual identity that is true to brand, but it should also capture the spirit of how you interact with your customers. Is your brand customer-centric and needs to deliver a tone of compassion and caring, or are you a daring brand that needs to present an image that comes with a taste of danger? We sketch in the details so you can focus on the bigger picture.

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