Austin Marketing Agency
Social Media Marketing Agency

Austin + Social Media

About Us

We are the next-gen social media agency Austin needs

Social media marketing is often underplayed by the best of brands and businesses out there. We help brands navigate through the vast potential of social media marketing and capitalize on trends and developments by using cutting-edge tools and modern strategies designed for success. We have put together a veteran roster of award-winning designers, copywriters, data researchers, community managers, digital strategists, and social media managers that are hell-bent on delivering exceptional results to brands all over Austin.

We are committed to infusing social media marketing campaigns with data-powered emotional content, guaranteeing engagement and connection with your audience on a deep level. We create strategies that are designed to outperform and pick up virality on their own, without spending massive social media advertising budgets.

Social media marketing is often underplayed by the best of brands and businesses out there. We help brands navigate through the vast potential of social media marketing and capitalize on trends and developments by using cutting-edge tools and modern strategies designed for success. We have put together a veteran roster of award-winning designers, copywriters, data researchers, community managers, digital strategists, and social media managers that are hell-bent on delivering exceptional results to brands all over Austin.

We are committed to infusing social media marketing campaigns with data-powered emotional content, guaranteeing engagement and connection with your audience on a deep level. We create strategies that are designed to outperform and pick up virality on their own, without spending massive social media advertising budgets.

Our Approach

social media agency austin

Viral marketing with emotional content

We believe in emotional content and we work on creating content that connects with your audience on a deeper level. Sometimes, that means a sophisticated campaign laid out throughout a 3-months plan, and sometimes it means just being proactive and taking advantage of real-time opportunities presented to you. We are always prepared on all ends of the social media management spectrum and actively work on every opportunity possible to make viral buzz for your brand.

Our award-winning data research team is consistently working with metrics, subjective data, and monitoring trends in real-time to highlight every chance to keep your brand in the conversation. From there, our veteran team of creatives, copywriters, designers, community managers, and social media marketing specialists work together in making the best out of the story and get your brand into the customer's view.

How We Work

Using the benefits of 'stackable content'

We have been in the social media campaign from the beginning and in our years we have developed a way to keep an always-on social media strategy. What we essentially do is create stackable content from the moment we begin our work with you and keep a stash of engaging, emotional, and share-worthy content ready to go. This keeps us prepared for anything and everything at all times and we can focus more on building your social media presence and amplifying your message through next-gen tactics.

Having stackable content does not mean that real-time opportunities are forgone for generic content, rather a more prepared approach to social media marketing. It means we are always prepared and we work more towards cashing in opportunities promptly and swiftly.

A data-driven social media agency

From North Austin to the Circle C Ranch, we love Austin social media

As the home to over 1 million people, and with most of them having access to their Facebook, Twitter, LinkedIn, Pinterest, and Reddit profiles all with a touch of a button on their smartphones, Austin is the perfect opportunity to test, optimize, and scale your social media endeavors.

  • Full-Service Social Media Campaigns
  • Social Media Training
  • Dedicated Austin Social Media Specialists
  • Wide experience from Austin startups to local service providers

Whether it’s increasing your follower count, utilizing your social media for organic engagement, driving sales through paid social media programs, or constructing the next trending viral content, we’re Austin’s local team that is always thinking creatively, strategically, and globally.

TOP’s team of social media analysts, social commerce experts, content creators, community managers, and growth marketers are constantly working hard in order to guarantee the success of your local social media presence — from Austin to Dallas, all over Texas, and beyond. If you need us to cultivate your B2B or B2C social media presence completely from scratch or to dramatically grow your social media audience, our social media team knows the precise way to achieve these goals at scale. TOP combines the go-getter mentality of an Austin startup with the creative resources of a global reaching agency that has successfully managed thousands fo social media campaigns all over the world.

What makes us different?

Our social media skills were born in Austin

The capital of Texas is a beautiful and lively city to home our social media work. Whether you head up to North Austin to shop at the Domain before heading to North Shoal Creek to get a burger at Hopdoddy’s — or if you catch a movie at the South Lamar Alamo Draft House and cross paths with a few live shows Downtown — we love developing campaigns that flow with the same energy and culture as the city where we live and work.

Not sure whether or not you should focus on just a few social media channels or re-post on all of them? We’re able to determine exactly where you’ll receive the highest ROI of time and money.

Wondering if you should incorporate more premium content to your feed like videos and animation? We’re great at weighing pros against cons.

Need help driving actual business and sales metrics on social media? We know how to use emotional triggers in a simple, surprising, and significant way in order to move your audience to cry, laugh, share, try, and buy.

Are you trying to reach a very specific and niche audience for your B2B company? We’ve worked with fresh startups and global enterprises in Barton Hills, Central Austin, the Warehouse District, and Hyde Park in order to hyper-focus on shortening the sales cycle, bringing in new leads, influencing influencers, and gaining social proof.

FAQ

Why Hire an Austin Social Media Agency?

A local Austin social media agency has the ability to help build buzz, in-store traffic, and social engagement. We’ve worked with companies at every stature, from local businesses to new startups, to global enterprises in order to transform social from being something passed over to the intern into a primary driver for prospective business growth and success. One of the many benefits of our local agency approach is that we make sure we take the time to completely understand your business. Are your core customers millennials who hang out in the colorful bars of East Austin or new moms, dads, and established families situated in North Austin’s Great Hills, Pflugerville, and Jollyville? We’re able to generate a matrix of the key personas that you’re trying to reach and pinpoint those personas to specific aspects of our social media content strategy. TOP is a social media agency that has a full grasp on every aspect of the consumer decision journey.

Local Social Media for Austin Companies

In order to ensure all of our content that we create is efficient, effective, and scalable, we’ve generated or “Stackable Content” methodology in which we create our most important original material and then release reinvented and reimagined content from it. The benefits of the Stackable Content approach comes in pairs: one, you’re able to save up to 60% on time from creating new content by focusing first on your “pillar” material. Two, your content is organically more focused on key brand messages, as your pillar content embodies those messages. Since the fundamentals of the Stackable Content process is solidified within our agency — our Austin team knows the precise recipe for success — it allows us time to focus on more creative execution of your brand vision.

A Social Media Agency That Lives in Austin

We utilize our branding skills in various ways all throughout the social media channel. Not only does your social media need a unique visual identity true to your brand, but it also needs to be able to capture the spirit of how you engage with your customers. Whether you’re a customer-centric brand that needs a tone of care and compassion or if you’re a daring brand that needs to project an image that says you’re not afraid of a little danger, we sketch in the small details so that you can focus on the bigger picture.

Why Hire an Austin Social Media Agency?

A local Austin social media agency has the ability to help build buzz, in-store traffic, and social engagement. We’ve worked with companies at every stature, from local businesses to new startups, to global enterprises in order to transform social from being something passed over to the intern into a primary driver for prospective business growth and success. One of the many benefits of our local agency approach is that we make sure we take the time to completely understand your business. Are your core customers millennials who hang out in the colorful bars of East Austin or new moms, dads, and established families situated in North Austin’s Great Hills, Pflugerville, and Jollyville? We’re able to generate a matrix of the key personas that you’re trying to reach and pinpoint those personas to specific aspects of our social media content strategy. TOP is a social media agency that has a full grasp on every aspect of the consumer decision journey.

Local Social Media for Austin Companies

In order to ensure all of our content that we create is efficient, effective, and scalable, we’ve generated or “Stackable Content” methodology in which we create our most important original material and then release reinvented and reimagined content from it. The benefits of the Stackable Content approach comes in pairs: one, you’re able to save up to 60% on time from creating new content by focusing first on your “pillar” material. Two, your content is organically more focused on key brand messages, as your pillar content embodies those messages. Since the fundamentals of the Stackable Content process is solidified within our agency — our Austin team knows the precise recipe for success — it allows us time to focus on more creative execution of your brand vision.

A Social Media Agency That Lives in Austin

We utilize our branding skills in various ways all throughout the social media channel. Not only does your social media need a unique visual identity true to your brand, but it also needs to be able to capture the spirit of how you engage with your customers. Whether you’re a customer-centric brand that needs a tone of care and compassion or if you’re a daring brand that needs to project an image that says you’re not afraid of a little danger, we sketch in the small details so that you can focus on the bigger picture.

Let’s talk about your project

Next steps

  1. We’ll ask key questions

    We are hyper-efficient at synthesizing your core needs.

  2. We’ll draft a proposal

    We can harness the expertise of our local + global team.

  3. We’ll present the plan

    We will show you how to turn ideas into scalable action.