Communications

Crisis communications

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When a problem turns into a crisis, those who fail to plan, plan to fail. A crisis communications agency can help you prepare for the unexpected and weather any storm.

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When a problem turns into a crisis, those who fail to plan, plan to fail. A crisis communications agency can help you prepare for the unexpected and weather any storm.

Services

Spokesperson Training

Not every spokesperson is great in every medium. We can identify and train all spokespeople to avoid self-inflicted wounds.

Response Plan Creation

It is critical that when a crisis hits everyone knows how to react. We can help your company prepare for any crisis to ensure that your brand perseveres.

Statement and Response Writing

When the time comes to make a statement, our team of crisis communications writers will step in to help you craft the perfect response to diffuse the situation.

Vulnerability Assessment

Many crises can be avoided if caught in time. Our crisis communications experts identify spots in your company or supply chain where vulnerabilities could appear.

We love data

Crisis management plans are part of a healthy operation

Every organization needs a crisis management plan to mobilize decision makers and stakeholders at a moment’s notice. 87% of the very confident companies benchmark their plans against best practices at least once a year.

Creating crisis audits builds response muscle memory

Knowing where you’re vulnerable can head off crises before they break and inform the handling of them if they escape the pen. 64% of companies with confidence in their crisis management plans conduct drills annually.

Train your spokespeople regularly

You wouldn’t drive your automobile year over year without regular maintenance. Make sure you maintain your crisis management plan. Sixty percent of leaders believe that organizations face more crises today than they did 10 years ago. When a crisis happens, staying silent is not the answer. Identify the right spokespeople for each situation and medium.

The TOP way

Test

We’ve helped many clients through crises large and small. We know the ropes.

Optimize

We’ve learned how to handle even the thorniest situations from having been there in the thick of it.

Perform

When everything is going wrong, we’re the ones who can make sure your messages are heard right.

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