Brand strategy

Your brand is the main way your company will be viewed by the world. Make sure you’re giving them the best first impression.

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We love data

A Vast Majority of Brands See Customer Experience as the New Battlefield

Brand strategy goes way beyond a catchy slogan. Customers are looking to brands to pull them into new and exciting experiences. Whether you’re creating a pop-up store, an interactive marketing campaign, or coining the next viral meme. Experiences build loyalty.

87% of Customers Would Buy From a Brand Based on a Positive Reputation

You’ve built your brand on a set of guiding principles. They are the essence of your brand and your greatest asset in building a strong brand strategy. Customers are looking for brands that share the same values they do. You’re working hard to do good, and your customers deserve to know it.

Companies that Marry Data and Creative Generate 10% More Growth

Data is everywhere and is a crucial component to getting the right customer experience. Your creative should be driven by what works and should be a centerpiece of your creative brand strategy.

The TOP way

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We develop data driven approaches to brand creation designed to put assumptions to the test and locate the strongest avenues for growth that may have otherwise gone overlooked.

ptimize

We pull only the best concepts and strategies from the pack and scale them to reach all of the audiences your brand is looking to reach and some you didn’t even know existed.

erform

We execute flawlessly, marrying the surety of data with the ineffability of creative to into one can’t miss package.

Services

Always On Public Relations

Controlling the conversation around your brand starts with the right public relations strategy. The right approach can get your message heard by the right audiences, provide credibility in the industry, and build loyalty through think and thin.

Personal Brand Management

Your employees are your best assets and strongest ambassadors. They have expertise and abilities that contribute to your brand. Thought leadership strategies can put that expertise front and center increasing your brand’s leadership and credibility.

Social Media Content Creation and Management

Social media is the best opportunity to talk directly with your customers. Engage with them in the ways they want to be engaged and on the platforms where they spend most of their time. TOP has managed social campaigns for industry titans and startups alike. Growing their audiences with the right messages and the right times.

Marketing Strategy and Content Creation

Make an impact with an experiential event. Build loyalty with an ad that showcases your brand’s values, or become a constant presence in your customer’s social feeds. With the right content in the right place at the right time, your brand can become the first thing your customer’s think about when making buying decisions.