Most Popular Cocktails

Everything you Need to Know about Cocktail Trends in America

  • 22 The states that chose Margaritas as their favorite cocktail
  • 54% The increase for Happy Hour visitations
  • 14.5 The frequency of per capita visits to bars in America

Bar Visits Per 100K Inhabitants

Americans Love Happy Hour

The pandemic changed the way Americans spend quality time in the company of their favorite cocktail. New consumer data reported that slowly but surely, happy hour at bars is gaining popularity again with 54% of visits compared to pre-pandemic figures.



TOP Agency data team analyzed digital commerce trends in 2022, and used a combination of GPS tracking data from bars and a survey of 1,000 Americans, to determine the frequency of visits to these establishments and the most popular cocktails in the United States.

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Most Popular Cocktails
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