TOP Data Economic Reopening Report

COVID-19's Effect On Businesses

Throughout the COVID-19 pandemic, American's have been adjusting to the new normal. This report summarizes the amount of visitors to different establishments before and after the start of the global pandemic.

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Key Findings

  • The lifestyle industry has been hit the hardest, with bars experiencing as low as 85% less traffic in comparison to 2019.
  • Of all modes of transportation, airports have seen the biggest drop in number of visitors. Airports have seen 138 times more traffic prior to the pandemic.
  • Grocery stores and home improvement stores are the only types of retail locations that have been receiving more traffic (on average) post-pandemic in comparison to pre-pandemic.

On March 11, the World Health Organization declared the COVID-19 outbreak a global pandemic. During this time, many Americans began to work from home and stay-at-home orders began. The lack of mobility by Americans had drastic effects on the number of visitors businesses received. The data presented below tracks the number of visitors to different types of establishments in comparison to the average amount of visitors in 2019.

Transportation

Although all categories are experiencing a lower amount of visitors, airports are the hardest hit and bus stops were affected the least. 

Telecommunications

Prior to the pandemic, mobile stores have experienced almost 77 times more traffic (on average) .

Malls

US malls experienced as low as 57% below the 2019 average amount of traffic. Malls are currently experiencing 31% less traffic than the 2019 average amount of traffic.

Retail

Grocery stores and home improvement stores are the only categories receiving more traffic (on average) post-pandemic in comparison to pre-pandemic. All categories are seeing an increase in visitors since late march except for pharmacies.

Healthcare

Pre-pandemic, urgent cares received more visitors than hospitals, but as the pandemic became prevalent, urgent care visits dropped and hospitals became more popular. As of June 3, urgent care visits drastically increased and have now passed hospital visits.

Lifestyle

The lifestyle industry has been hit the hardest, with bars experiencing as low as 85% less traffic in comparison to 2019. Sports bars have seen the most growth post-pandemic, but recent closures indicate an upcoming downward trend.

Dining

Fast Food restaurants were the least impacted by COVID-19, but all dining establishments are seeing less than average amount of diners.

Automotive

Although auto parts stores experienced a drop in traffic at the WHO’s pandemic declaration, they experienced an above average amount of visitors starting around mid-April.

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