charlotte marketing agency
Public Relations Agency

Charlotte + Public Relations

About Us

Data-powered 21st century PR agency

We are a modern PR agency that uses data and research to back and pitch stories to the news world. With our next-gen tactics and a veteran team of PR managers, copywriting specialists, and marketing managers, we are able to move the needle for our clients more than any other Charlotte PR firm can claim.

We strive to control the news cycle for the benefit of our clients and we achieve that by using our blueprints and advanced strategies that are guaranteed to deliver results without breaking your bank.

We are a modern PR agency that uses data and research to back and pitch stories to the news world. With our next-gen tactics and a veteran team of PR managers, copywriting specialists, and marketing managers, we are able to move the needle for our clients more than any other Charlotte PR firm can claim.

We strive to control the news cycle for the benefit of our clients and we achieve that by using our blueprints and advanced strategies that are guaranteed to deliver results without breaking your bank.

Our Approach

Charlotte pr firm

Scaling PR with personalized blueprints

Our decades of experience has allowed us to build PR blueprints for every situation and campaign possible. Our blueprint system allows for the flexible creativity of messaging in a package that is designed to convert. These blueprints are then personalized around each of our pitches and campaigns for clients and deliver results unmatched by any other Charlotte public relations firm you can think of.

Using these blueprints means that we will put more focus on your messaging and refine it to connect with the audience on a deeper level. And enable us to scale and optimize your PR campaign at a rapid pace without losing those real-time opportunities most Charlotte PR firms miss.

How We Work

Using data + emotions to fuel modern-age PR

Our goal with every PR campaign is to not just break the news but consistently move the needle with emotional stories backed by insights and information. That is why we have built a team of data researchers and analysts that work hard to fish insights around a story from the open world and translate them into deeply emotional stories.

We then leverage our years of relationships and understanding of journalists and pitch the right story to the right person ensuring that it is always picked up and delivers outstanding results. We are consistently optimizing our approach to make sure that we are using the best pitch and the audience is always amazed by how the story is well-put and well-delivered.

A data-driven Charlotte Public Relations Company

From NoDa to South End, we’re committed to Charlotte PR

Charlotte is the true gem of the South. A beacon of high quality of life where banking and healthcare meet to create a prosperous, SOMETHING city. At TOP, our team of PR experts work tirelessly for Charlotte’s modern companies by producing leading, custom campaigns. Whether you need Public Relations consulting for one-off projects or a complete overhaul of your PR strategy, our specialists know how to transform your business. No other Charlotte PR company can compete.

  • Full-Service PR Campaigns
  • PR Training
  • Dedicated Charlotte Public Relations Specialists
  • Wide experience from Charlotte startups to local service providers

Charlotte is not only a great place to live; it’s an amazing market to start a business. With an incredible talent pool that is growing every day, your company can choose from the cream of the crop as it grows. But without a public relations presence as epic as you are, attracting top talent and customers can be difficult. Investing in a PR agency that knows Charlotte is just the strategic advantage you need to thrive.

TOP has worked with Fortune 500 companies to startups and everyone in between. We understand the traps and pitfalls of growing a Charlotte business and how to make sure your company gets all the public attention it needs to grow at a significant pace. We’ve helped new companies become great companies and existing companies become Charlotte juggernauts.

Our Values and Beliefs

Our heart and soul is in Charlotte

Charlotte is one of the most important cities in the US. So when you have this much talent, finance, healthcare, and research, it takes a lot of work to stand out — which is where TOP comes in. Our custom, high-ROI Public Relations campaigns use all of the best strategies to make sure you’re seen. As the eminent Charlotte PR consultant, we take pride in helping our neighbors succeed with sustainable growth over time.

Like the Queen’s City, we started small and grew into what we are now through hard work and dedication. Because of that, we’ll always respect our small startups just as much as we do the titans of industry that we’re lucky to call our clients. No ask or campaign is too small or large.

FAQ

Why Hire a Charlotte Public Relations company?

We know the lay of the land, literally. We’re born and bred here in Charlotte and that level of institutional knowledge cannot be bought. We’ve been around the block more than once and know all the media players and what makes them tick (and click) on our pitches. We combine the best that Charlotte has to offer with the innovation of a startup and the experience of a city that has progressed into the bustling metropolis that has made Charlotte the PR powerhouse it is.

Local Public Relations For Charlotte Companies

We all want to buy local, and the same goes for your PR agency. Those giant, faceless PR agencies may seem to have all the resources, but there’s no substitute for having a PR company who intimately knows your audience (because they’re among them) and knows how to reach that reporter at the Observer you’ve always thought would love your brand.

A PR Agency That Lives In Charlotte

We’re your neighbors. We care about the same issues and know all the movers and shakers in a city full of them. You can trust TOP to be your partner as you build your PR portfolio and improve your brand in Charlotte (and across the country) because we understand this city but, most importantly, we understand why you love calling it home. Because we do, too.Get to know TOP and all that we can do for your company. We’re ready to set your brand above the fold.

Why Hire a Charlotte Public Relations company?

We know the lay of the land, literally. We’re born and bred here in Charlotte and that level of institutional knowledge cannot be bought. We’ve been around the block more than once and know all the media players and what makes them tick (and click) on our pitches. We combine the best that Charlotte has to offer with the innovation of a startup and the experience of a city that has progressed into the bustling metropolis that has made Charlotte the PR powerhouse it is.

Local Public Relations For Charlotte Companies

We all want to buy local, and the same goes for your PR agency. Those giant, faceless PR agencies may seem to have all the resources, but there’s no substitute for having a PR company who intimately knows your audience (because they’re among them) and knows how to reach that reporter at the Observer you’ve always thought would love your brand.

A PR Agency That Lives In Charlotte

We’re your neighbors. We care about the same issues and know all the movers and shakers in a city full of them. You can trust TOP to be your partner as you build your PR portfolio and improve your brand in Charlotte (and across the country) because we understand this city but, most importantly, we understand why you love calling it home. Because we do, too.Get to know TOP and all that we can do for your company. We’re ready to set your brand above the fold.

Let’s talk about your project

Next steps

  1. We’ll ask key questions

    We are hyper-efficient at synthesizing your core needs.

  2. We’ll draft a proposal

    We can harness the expertise of our local + global team.

  3. We’ll present the plan

    We will show you how to turn ideas into scalable action.