Brain Hurricane

About the session

A unique approach to solving your biggest marketing challenges

Are you struggling to come up with fresh ways to tackle your biggest marketing challenges? Do you feel like you’re making all the right decisions but aren’t enjoying the successes you’d hoped for?

A Brain Hurricane is a tailored brainstorm session designed to come up with innovative ideas and effective solutions to your biggest marketing challenges. Using methodology devised by TOP Agency CEO Ben Kaplan, the Brain Hurricane is a unique process that has been refined across thousands of digital marketing projects over the course of a decade.

With a structure that encourages, nurtures, and rewards ideating outside of the box, Ben and his team identify and focus on the key factors that will deliver success on your campaign before giving detailed advice on how and what to measure once the plan has been implemented.

Are you struggling to come up with fresh ways to tackle your biggest marketing challenges? Do you feel like you’re making all the right decisions but aren’t enjoying the successes you’d hoped for?

A Brain Hurricane is a tailored brainstorm session designed to come up with innovative ideas and effective solutions to your biggest marketing challenges. Using methodology devised by TOP Agency CEO Ben Kaplan, the Brain Hurricane is a unique process that has been refined across thousands of digital marketing projects over the course of a decade.

With a structure that encourages, nurtures, and rewards ideating outside of the box, Ben and his team identify and focus on the key factors that will deliver success on your campaign before giving detailed advice on how and what to measure once the plan has been implemented.

What you’ll learn

  • A new brainstorm process proven to deliver against critical success factors with fresh ideas and effective solutions.
  • How to identify the key metrics you should be tracking to monitor your campaign’s success.

Who is this for?

  • Marketing managers
  • Creative team leaders
  • Startup founders
  • Brand managers

About the trainers

Ben Kaplan

CEO @ TOP Agency

Ben Kaplan is a rare "quadruple threat" marketing and media expert: Over the course of his 20-year career in the media, he has been featured on 5,000+ TV and radio shows (such as Oprah and Good Morning America), served as a media spokesperson for major brands (such as Dr. Pepper and U.S. Bank), founded a leading global marketing agency with clients like Citibank and Budweiser, and worked as a syndicated columnist and commentator (including columns for The New York Times and TIME).

Next steps