TOP Politics

We’re a new kind of digital-first political agency that helps candidates build their base, expand their brand, and ultimately win the vote — often by building your personal brand years before a ballot is cast.

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We’re a new kind of digital-first political agency that helps candidates build their base, expand their brand, and ultimately win the vote — often by building your personal brand years before a ballot is cast.

What if...

What if races could be won before they were run?

We believe that races start years before the booths open — and work to identify future opportunities, as well as current tactics.

What if a new candidate could become a thought leader in 90 days?

Voters demand expertise from their leaders — we build your digital authority around the issues that matter, conveying authority without employing jargon.

What if campaign videos created the same trust as knocking door-to-door?

We know if you could knock on every voter’s door, you would — good campaign videos carry your warmth, sense of humor, and personal style to thousands.

What if a six-figure campaign had seven-figure impact?

Running a campaign has never been more expensive — we contiuously optimize your digital campaigns to achieve disproportionate impact on every dollar you spend.

What if your agency cared as much about your voters as we do?

To be successful, we need to understand the voters you’re trying to reach — which is why we front-load voter research, including phone calls and face-to-face meetings with your constituents.

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We love data

37% of Voters Are Worn Out

More than a third of all voters feel tired out by the amount of political content they see on social media. We build campaigns that cut through the fatigue and reignite excitement.

20% of Households Are Multigenerational

More Americans live in multigenerational households than ever before — meaning political campaigns must appeal to multiple ages at once, instead of artificially separated Boomers, Gen X, and Y. More Americans live in multigenerational households than ever before — meaning political campaigns must appeal to multiple ages at once, instead of artificially separated Boomers, Gen X, and Y.

Only 9% of Americans Make Frequent Political Posts

People are hesitant to make political posts on social media, because of potential backlash, which makes virality hard to achieve. We work our messaging to maximize the chances of readers sharing with their networks.

The TOP way

est

Should a candidate reveal the cold, hard facts or tell stories with the human touch? Is it more effective to go positive or negative? We deploy A/B and multivariate testing to reveal the answers.

ptimize

Whether you’re being out-spent by a deep-pocket campaign or stretching your TV ad buy until the next fundraising deadline, we can help you get more scrappy — optimizing your spend across key channels.

erform

Just “engaging” potential voters isn’t enough…. we need to drive them to make a contribution, attend a rally, share a post, or show up to vote. We drive bottom-line results to increase campaign key performance indicators.

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