San Diego is one of the most desirable cities in the country. Temperate climate, beautiful landscape, and an air of innovation and excitement put at at the forefront of best places to live in the U.S. With so many different types of people and ideas buzzing about, ideas spread quickly. Through word-of-mouth, social, and digital buzz, we can amplify your brand, product, or service by leveraging the power of authentic, engaging influencers.
The team of TOP influencer managers, creative gurus, and market researchers work together to create a successful marketing campaign here in San Diego, inland to El Cajon or La Mesa, and beyond. Whether you need punchy local influencer services for a one-off project or a major influencer plan at national or global scale, our influencer team does the heavy lifting in discovering, vetting, collaborating, and tracking influencers of all kinds. We have the hustle of a San Diego startup with the resources of a massive global agency that has hosted influencer campaigns around the world.
We target key influencers such as:
- – Influential bloggers
– Product review influencers
– Social media influencers
– Celebrity influencers
– Subject matter experts
– Influential journalists
– Influential analysts
TOP believes your influencer program, much like your social media program, should leverage both organic and paid strategies. The relationships we foster with our influencers are based around trust and mutual benefit, and we track that using a proprietary CRM. Through monthly check-ins, public posts, and ‘surprise and delight’ benefits, we ensure we’re cultivating relationships with influencers from Chula Vista up through Rancho Santa Fe.
Across Ocean Beach, La Jolla, and into the Mission Valley, our wide-ranging influencer network is strong within San Diego but extends across the globe. We have the capacity to find the perfect match for your brand and the objectives of your campaign so we can deliver optimal ROI and opportunities for optimization on other channels.