Denver Influencer Marketing

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TOP is a leading Denver influencer marketing agency

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A next-generation influencer agency

From University Park to Park Hill, we scale Denver influencer marketing

Being based in a beautiful and sustainable city like Denver — which is also known for being the second highest educated population in America — means ideas spread at lightening speed. We accelerate the social sharing, word-of-mouth buzz, and viral velocity of your product, brand, or service through leveraging the impact of influencers in order to “show not tell” in a genuine and captivating way.

TOP’s team of influencer marketing managers, market researchers, and creative directors are hard at work to guarantee the success of your upcoming influencer marketing campaign — in Denver, the U.S., and beyond. From local influencer marketing services for one-off projects to a complete influencer plan at a national or global scale, our influencer team knows exactly how to vet, collaborate, discover, and track influencers at scale. We maintain the proactivity and ambition of a Denver startup with the tactical resources and advantage of a global agency that’s conducted hundreds of thousands of influencer campaigns in over 30 countries.

We target key influencers such as:

  • – Influential bloggers
    – Product review influencers
    – Social media influencers
    – Celebrity influencers
    – Subject matter experts
    – Influential journalists
    – Influential analysts

Here at TOP, we know that like social media, your influencer program should have both organic and paid strategies. We maintain our relationships with our influencers — building a foundation of trust and mutual benefit. We track our Denver influencers — from Platt Park to Belcaro to the High Plains — with a proprietary CRM, ensuring we maintain the relationship with regular monthly check-ins, “surprise and delight” benefits, and public comments on posts.

TOP has a wide network of influencers located in Denver, Washington Virginia Vale, Athmar Park, and Cherry Creek, but it also extends worldwide. Having a wide net means we can focus on finding the right match for your brand. We’re able to deliver ROI by segmenting influencer focus by targeting message content and format, need state, and optimizing links and traffic for SEO.

We assembled our very own Denver influencer network

There are over 3,500 influencers within our proprietary network who span across every existing influencer vertical — from parenthood and lifestyle to consumer electronics and persona finance and business. We're also able to vet hundreds of influencers for your next upcoming campaign.

We sift for Denver's gold

Just like how settlers made their way over to find Denver's hidden gold, we find those hidden golden influencers who are underutilized relative to their reach and audience engagement. Grouping these influencers together means we're able to field a remarkable influencer team without having to pay top 10 influencer price. 

We cultivate relationships with our Denver and global influencers

When done right, influencer marketing is relationship-driven rather than being solely a form of transactional advertising. We cultivate relationships with influencers across Denver, Arapahoe, Larimer, Broomfield, Weld, Huerfano, Prowers, El Paso, and Routt counties in order to transform them into genuine and self-motivating brand advocates.

We utilize quantitative scoring

By using key metrics such as visual appeal, topic authority, audience size, audience engagement, and audience reach, we're able to track and evaluate influencers. This allows us to measure the results of campaigns more precisely in Denver, across the U.S., and across the world for clear ROI.

Our influencer engine was built in Denver

We love Denver influencer marketing

Denver id the epicenter for all things aerospace, aviation, broadcasting, and nature, Denver is a great canvas for our influencer marketing work. Whether you start in RiNo and head over to LoDo — or begin in Five Points and make your way down to Cheesman Park — we enjoy creating campaigns that are born within the epicenter of local, regional, or national cultural conversation.

At TOP, we take you through a series of relation maneuvers — either performed in-person within Denver or remotely in different locations all over the world — in order to help you gain a better understanding as to which influencers are the perfect fit for you at this moment and how you can create campaign programs to help generate high multiples of ROI.

Got a question about something we didn’t discuss above? Let us know what we missed and we’ll fill you in!

Why Hire a Denver Influencer Marketing Agency?

As a Denver brand influencer marketing agency, we’re able to help you build social engagement, buzz, and grassroots support across multiple fields like travel, family, consumer electronics, lifestyle, beauty, food, and more. The moment we take you on as a client is the moment brand messaging work begins. By creating a matrix with each element of your unique selling proposition, we’re able to map key brand messages to specific aspects of our influencer strategy. TOP is an influencer marketing agency that understands every aspect of the marketing-to-sales funnel.

Using Influencer Marketing Blueprints to Scale Creativity

We develop influencer blueprints in order to make our creative process more efficient, effective, and scalable. Each blueprint represents a systematic and proven methodology for engaging influencers and their audiences. Every influencer blueprint is representative of a creative approach and series of steps that we replicate and enhance to receive desired results. If you need to motivate influencers to use your products and services in the real world, that’s our “challenge” blueprint. Creating an interactive quest to help reinforce the core messages of your brand goes hand-in-hand with our “scavenger” blueprint. Our “local view” blueprint is perfect if you need to give your service a personal voice or use case. Since the fundamental for each blueprint are already set — to which our team knows the precise formula for execution — it frees up time for us to focus on creative and strategic brand messaging within the influencer blueprint substructure.

A Denver Influencer Marketing Agency That Believes in the Power of Data

We’re able to harness data in various ways within the influencer marketing channel. We start by using our proprietary system in order to evaluate the value of every influencer based on key metrics such as size, fit, and audience engagement. Next, we create content for many influencer programs by using our in-house survey and market research capabilities — providing influencers with interest data results they can feature in their posts. Finally, we track the results of each campaign beyond reach and impressions in order to understand the impact on brand awareness lift, website traffic, SEO domain authority, in-store purchase, in-store walk-through rate, and more.

Come visit us or give us a call. We’re ready to launch or relaunch your upcoming Denver influencer marketing campaign.

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