Calgary Marketing Agency
Influencer Marketing Agency

Calgary + Influencer Marketing

About Us

We bring world-class influencer marketing services to Calgary

TOP is a worldwide full-service marketing agency with a Calgary influencer agency that is ahead of its game. We own our proprietary network with thousands of influencers and a team of creative maestros and marketing managers that are determined to help you run influencer marketing campaigns that change the game.

We boast years of experience across verticals and multiple industries with some of the best influencer marketing campaigns that you will ever see. Our teams are tightly integrated to work with your brand to deliver the maximum ROI you can expect or imagine from an influencer agency.

TOP is a worldwide full-service marketing agency with a Calgary influencer agency that is ahead of its game. We own our proprietary network with thousands of influencers and a team of creative maestros and marketing managers that are determined to help you run influencer marketing campaigns that change the game.

We boast years of experience across verticals and multiple industries with some of the best influencer marketing campaigns that you will ever see. Our teams are tightly integrated to work with your brand to deliver the maximum ROI you can expect or imagine from an influencer agency.

Our Approach

influencer agency Calgary

Proven formula for influencing marketing success

We first take you through a series of discovery activities, performed in-person at our Calgary office or remotely in locations around the world helping you better understand the perfect mix of influencers for your campaign and how to create campaigns that generate tangible ROI.

We deploy a combination of organic and paid strategies, and we have the experience and expertise to excel at both. Our relationships with influencers are ongoing — built on trust and mutual benefit. We track our Calgary influencers with a proprietary CRM that allows us to cultivate relationships with monthly check-ins and ‘surprise and delight’ benefits.

Our influencer network may be vast, but it isn’t all we offer; it extends worldwide. This means we will find the perfect match for your brand, regardless of where in the world they are. We deliver return on investment by segmenting influencer focus by need state, targeting message content and format, and optimizing links and traffic for SEO, too.

How We Work

Cultivating ambassadorship with influencers

We believe that influencer marketing, when done right, can be the most organic form of marketing. We achieve this with a streamlined process that first discovers micro-influencers and other mainstream influencers that are more aligned with your campaign objectives, and then analyzes their audiences and work to craft the perfect messaging that connects to them on an emotional level.

And lastly, we strategize the best timing, channel, and method to deliver the campaign along with consistent optimizations from learning in real-time. Rest assured, we are always working to perfect our campaign with proactive analysis and fine-tuning of every campaign, so you are always getting the best ROI.

An innovative Calgary Influencer Marketing agency

From Bridgeland-Riverside to Downtown, we leverage influencer marketing for Calgary brands

Nowhere is the old advice, “show, don’t tell,” more apropos than when it’s applied to influencer marketing. If you can point to a known public figure who advocates your brand, it’s a lot more powerful and effective. At TOP, we take the velocity and momentum that Calgary has accumulated and we accentuate your brand’s existing social and in-person buzz to match. We create viral results by attaching your brand identity to household names who are ready to “show” your enhanced value prop to the right audiences, often even before they know they need your product or service.

Our influencer marketing services include:

  • Full-Service Influencer Marketing Campaigns
  • Influencer Marketing Training
  • Dedicated Calgary Influencer Marketing Specialists
  • Wide experience from Calgary startups to local service providers

Our experienced influencer marketing managers, researchers, and creative directors are ready to lock in the success of your influencer marketing campaign — in Calgary, greater Alberta, across Canada, and beyond. From one-off local influencer projects to world-spanning plans, TOP’s team knows the best ways to vet, collaborate with, and track influencers who will advocate your brand’s core spirit. We’ve got the pluck and initiative of a C-Town startup combined with the analytic and adaptive resources of a truly global agency.

Your influencer marketing plan should include both organic and paid strategies, and TOP we’re experts at nurturing both types of relationship. We foster real connections and track our network of Calgary influencers with a proprietary CRM, keeping in close contact and maintaining a competitive ROI.

What makes us different?

An influencer engine at home in Calgary

As a dynamic Canadian hub for culture, commerce, and technology, Calgary is a prime target area for our influencer marketing work. We engineer campaigns for our local clients that reflect the streets, neighborhoods, and corners where your audiences make themselves known. We know the pulse and tempo of local, regional, and national conversations about brands like yours.

When you partner with TOP, we’ll take you through a series of discovery activities to help you understand which Calgary influencers are the best fit for your brand. We’ll show you how to create a tight and focused campaign that generates fantastic ROI.

FAQ

Why Hire a Calgary Influencer Marketing Agency?

A local influencer marketing agency like TOP can increase your buzz, engagement, and repeat business across fields from tech to the arts and beyond. Effective messaging begins the moment we shake hands on the deal. We build a matrix around your value prop and strategize to maximize your brand’s reputation. We understand and capitalize on every step in the funnel, from start to finish.

 

Local Influencer Marketing for Calgary Companies

To best reach your desired audiences, we use a set of proprietary “blueprints” that streamline our creative processes, allowing us to be the best content creators and liaisons to beneficial influencer voices. Each blueprint represents a creative approach and series of steps that we replicate and optimize for your campaign. With codified methods, we have the means to quantify and analyze your campaign.

 

An Influencer Marketing Agency That Lives in Calgary 

We love data, and we know how to connect it to your campaign’s success. We use our proprietary system to measure and track each influencer based upon a set of variables and the metrics we attach to them. We then create focused and effective content based on market research and analysis, providing influencers with what they need to advocate for you. We continually track everything from reach and impressions to response rate, making adjustments to maximize brand awareness and quantifiables.

Why Hire a Calgary Influencer Marketing Agency?

A local influencer marketing agency like TOP can increase your buzz, engagement, and repeat business across fields from tech to the arts and beyond. Effective messaging begins the moment we shake hands on the deal. We build a matrix around your value prop and strategize to maximize your brand’s reputation. We understand and capitalize on every step in the funnel, from start to finish.

 

Local Influencer Marketing for Calgary Companies

To best reach your desired audiences, we use a set of proprietary “blueprints” that streamline our creative processes, allowing us to be the best content creators and liaisons to beneficial influencer voices. Each blueprint represents a creative approach and series of steps that we replicate and optimize for your campaign. With codified methods, we have the means to quantify and analyze your campaign.

 

An Influencer Marketing Agency That Lives in Calgary 

We love data, and we know how to connect it to your campaign’s success. We use our proprietary system to measure and track each influencer based upon a set of variables and the metrics we attach to them. We then create focused and effective content based on market research and analysis, providing influencers with what they need to advocate for you. We continually track everything from reach and impressions to response rate, making adjustments to maximize brand awareness and quantifiables.

Let’s talk about your project

Next steps

  1. We’ll ask key questions

    We are hyper-efficient at synthesizing your core needs.

  2. We’ll draft a proposal

    We can harness the expertise of our local + global team.

  3. We’ll present the plan

    We will show you how to turn ideas into scalable action.