Issue Advocacy

About Us

Our seasoned issue advocacy team leverages years of experience working for organizations across the political spectrum in the U.S. Capitol Building, individual state capitols, and at locations around the world. We love the process of shaping public opinion and persuading key decision-makers on critical policy issues.

Our best-in-class approach combines cutting-edge digital techniques with traditional grassroots marketing to broadcast your message at scale. We also engage media and subject matter influencers by creating press conferences, partnership announcements, and events that galvanize support for our causes and persuade lawmakers to get results.

Our seasoned issue advocacy team leverages years of experience working for organizations across the political spectrum in the U.S. Capitol Building, individual state capitols, and at locations around the world. We love the process of shaping public opinion and persuading key decision-makers on critical policy issues.

Our best-in-class approach combines cutting-edge digital techniques with traditional grassroots marketing to broadcast your message at scale. We also engage media and subject matter influencers by creating press conferences, partnership announcements, and events that galvanize support for our causes and persuade lawmakers to get results.

Our Subject Expertise

  • TV Media
  • Online Media
  • Lobbying
  • Community Awareness
  • Local Canvassing

Our formula.

  1. Create a clear call to action 

    Allies want to help but they don't always know how. They rely on you to direct them toward the kind of action you need them to perform. 

  2. Define the advocacy funnel

    The advocacy funnel can be a great way to move folks from online to offline action or from advocacy to donors. 

  3. Create sponsored campaigns

    Individual campaigns can have a big impact on advocacy marketing by getting donors to sponsor a specific campaign from the outset, thereby creating third-party buy-in.

  4. Test both online and offline tactics

    Use a mix of online and offline tactics that drive your strategy and increase your advocacy engagement by using real advocacy metrics and testing for outcomes. 

Let’s talk about your project

Next steps

  1. We’ll ask key questions

    We are hyper-efficient at synthesizing your core needs.

  2. We’ll draft a proposal

    We can harness the expertise of our local + global team.

  3. We’ll present the plan

    We will show you how to turn ideas into scalable action.