Houston + Experiential Marketing

Experiential marketing that will put your brand on the map

From Downtown to Conroe, our experiential marketing campaigns hit on all cylinders

A successful experiential marketing campaign must do three things. First, it must be relevant to the target audience. Regardless of how creative or thought-provoking the experience is, it will fail if it doesn’t reach the people you want it to reach most. Second, it must be different. The same old experience is just that: same, old. Creating something unique is a pillar of experiential marketing. Finally, it has to make your audience feel something. Empathy is critical to a good experience and your audience must experience your experiential marketing on a level that goes beyond simple relevance.

  • Product Launches
  • Live Event Creation
  • Sampling Activities
  • Exhibitions and Conferences
  • Festivals

At TOP, we specialize in all three — relevance, uniqueness, empathy. We call it: simple, surprising, and significant. Our Houston experiential marketing team has the background and expertise to meet all three goals. This mantra is woven through everything we do for our Houston clients, whether they be scrappy startups in Sugar Land or major multinationals in The Woodlands. And we do it right here in Houston.
At TOP, we know that standing out in Houston’s competitive business climate requires some serious creativity. We have a wealth of experience building forward-thinking and innovative experiential marketing campaigns around the globe and around the corner from your Houston business. From concept and planning to execution and post-event follow-up, all aspects are optimized for the greatest impact.

What makes us different?

Houston experiences for Houston companies

We love our Houston clients

Houston’s economy is booming with international energy giants, world-class medical facilities, and business-forward leadership. It can take a lot for your experiential campaign to stand out in such amazing company. TOP’s experience creating moments that people remember for a long time will help your brand get the attention that you need, whether you’re an established brand looking to expand, or the new kid in Eastwood looking to make your name.

Partnering with TOP is like having a creative engine building unique, relevant, and empathetic experiences right in the office next to yours. But it doesn’t end there. As a full-service agency, we can create memorable experiences and broadcast them through every marketing channel to any audience.

FAQ

Why hire a Houston experiential marketing agency?

Hiring a Houston-based experiential marketing agency means bringing in a partner that has the know-how, creativity, and drive to make your experiential marketing campaign work in Houston and across the globe. We draw on complex emotions and messaging, promote brand recognition, loyalty, and value. We have experience working on every facet of modern marketing here in Houston and the global scale and reach that makes working with us an incredible value. Our logistical experience comes from years of building innovative Houston experiences for tons of different audiences.

Experiential marketing for Houston Companies

Houston is both a major oil and gas hub as well as a center for medical innovation. As home to a highly educated and diverse workforce, Houston draws in some of the world’s largest corporations and most innovative small businesses. Houston is a fast-paced and exciting place. We move fast — really fast. Sometimes the greatest experiential marketing campaigns are the ones that seem so perfectly timed, and timely, that they border on prescience. When you have your finger on the pulse of the city, you can predict what your audiences truly want and give it to them — before they even realize they want it. That’s experiential marketing that hits on all three of our core pillars. When you work with an experiential marketing agency from right here in Houston, you can be sure your campaign will hit all the right notes

An Experiential Marketing Agency that lives in Houston

As a local Houston experiential marketing agency we know your business, your competition, and your customers. That’s because we’re not just a Houston agency, we’re natives who live, work, and play right here. What makes us even more unique is that we are also a global agency that can bring our wealth of knowledge and experience to bear for your brand. When you combine a global agency with a local feel you get experiential marketing campaigns that work here at home and across the globe.

Why hire a Houston experiential marketing agency?

Hiring a Houston-based experiential marketing agency means bringing in a partner that has the know-how, creativity, and drive to make your experiential marketing campaign work in Houston and across the globe. We draw on complex emotions and messaging, promote brand recognition, loyalty, and value. We have experience working on every facet of modern marketing here in Houston and the global scale and reach that makes working with us an incredible value. Our logistical experience comes from years of building innovative Houston experiences for tons of different audiences.

Experiential marketing for Houston Companies

Houston is both a major oil and gas hub as well as a center for medical innovation. As home to a highly educated and diverse workforce, Houston draws in some of the world’s largest corporations and most innovative small businesses. Houston is a fast-paced and exciting place. We move fast — really fast. Sometimes the greatest experiential marketing campaigns are the ones that seem so perfectly timed, and timely, that they border on prescience. When you have your finger on the pulse of the city, you can predict what your audiences truly want and give it to them — before they even realize they want it. That’s experiential marketing that hits on all three of our core pillars. When you work with an experiential marketing agency from right here in Houston, you can be sure your campaign will hit all the right notes

An Experiential Marketing Agency that lives in Houston

As a local Houston experiential marketing agency we know your business, your competition, and your customers. That’s because we’re not just a Houston agency, we’re natives who live, work, and play right here. What makes us even more unique is that we are also a global agency that can bring our wealth of knowledge and experience to bear for your brand. When you combine a global agency with a local feel you get experiential marketing campaigns that work here at home and across the globe.

Let’s talk about your project

Next steps

  1. We’ll ask key questions

    We are hyper-efficient at synthesizing your core needs.

  2. We’ll draft a proposal

    We can harness the expertise of our local + global team.

  3. We’ll present the plan

    We will show you how to turn ideas into scalable action.