• Atlanta
  • Atlanta Experiential Marketing

Atlanta + Experiential Marketing

Experiential marketing that will put your brand on the map

From Brookhaven to Downtown, our experiential marketing campaigns hit on the all cylinders

A great experiential marketing campaign must do three things in order to be successful. First, it has to be relevant for our target audience. Regardless of how creative or through provoking the experience is, if it doesn’t reach the people you want it to reach most, it will fail. Second, it must be different. The same old experience, is just that, same old. Creating something unique is a pillar of experiential marketing. Finally, it has to make your audience feel something. Empathy is critical to a good experience and your audience must experience your experiential on a level that goes beyond relevance or novelty.

These are a few of the kinds of experiential marketing services we specialize in:

  • Product Launches
  • Live Event Creation
  • Sampling Activities
  • Roadshows
  • Exhibitions and Conferences
  • Festivals

At TOP, we specialize in all three — relevance, uniqueness, empathy. Though we have a short hand for it, we call it: simple, surprising, and significant (catchy right?). Our Atlanta experiential marketing team has the background and expertise to meet all three goals. This mantra is woven through everything we do for our Atlanta clients whether they be scrappy startups in Tech Village or major multinationals. And we do it right here in Atlanta.

At TOP,  we know that standing out among Atlanta’s major business scene requires some serious creativity. We have a wealth of experience building forward-thinking and innovative experiential marketing campaigns around the globe and around the corner from your Atlanta business. From concepting and planning, to execution, and post-event follow up, we optimize all aspects of the experience.

What makes us different?

We capture content

As home to a thriving film and television production industry, Atlanta knows a thing or two about being creative. We believe that great experiences should be built to reach every relevant audience member so we work in mass media, social media, grassroots messaging, and countless others to ensure they hear our message.

We are resourceful

Budgets are important to any company, but even more so to up-and-coming Atlanta startups. But concepts are important to so we find ways to do more with less without compromising creativity.

We are creatives

Anyone can dream up an out of the box concept, but not everyone can create one that perfectly ladders to your brand values and audience, as well as, pulling it off with finesse and within budget. That takes a true creative. We're deep thinkers, writers, designers, developers, and concepters with one foot in reality and another in the clouds.

We activate emotions

Our experientials need to inform, enlighten, inspire, and delight so we work closely with our brands to deliver all of those and draw our audience into the brand vision.

Atlanta experiences for Atlanta companies

We love our Atlanta clients

Atlanta’s economy is booming with world-class companies, creative enterprises, and an infrastructure that is very business forward. So it can take a lot for your experiential campaign to stand out in such amazing company. TOP’s experience creating moments that people remember for a long time will help your brand get the attention that you need, whether you’re an established brand looking to expand, or the new kid on Peachtree Street looking to make your name.

Partnering with TOP is like having a creative engine building unique, relevant, and empathetic experiences right in your own company. But it doesn’t end there. As a full-service agency, we can create memorable experiences and broadcast them through every marketing channel to any audience.

FAQ

Why hire an Atlanta experiential marketing agency?

Hiring an Atlanta-based experiential marketing agency means bringing in a partner that has the know-how, creativity, and drive to make your experiential marketing campaign work in Atlanta and across the globe. We draw on complex emotions and messaging, promote brand recognition, loyalty, and value. We have experience working on every facet of modern marketing here in Atlanta and the global scale and reach that makes working with us an incredible value. And our logistical experience that comes from years of building innovative Atlanta experiences for tons of different audiences.

Experiential marketing for Atlanta Companies

Atlanta may be a southern town, but it sure doesn’t move like one. It’s a fast-paced and exciting place, and so are we.  We move fast — really fast. Sometimes the greatest experiential marketing campaigns are the ones that seem so perfectly timed, and timely, that it borders on prescience. When you have your finger on the pulse of the city you can predict what your audiences truly want and give it to them before they even realize they want it. That’s experiential marketing that hits on all three of our core pillars and when you work with an experiential marketing agency from right here in Atlanta, you can be sure your campaign will hit all the right notes.

An Experiential Marketing Agency that lives in Atlanta

As a local Atlanta experiential marketing agency we know your business, and your competition, your customers. That’s because we’re not just an Atlanta agency, we’re natives who live, work, and play right here. What makes us even more unique is that we are also a global agency that can bring the wealth of knowledge and experience to bear for your brand. When you combine a global agency with a local feel you get experiential marketing campaigns that work here at home and across the globe.

Why hire an Atlanta experiential marketing agency?

Hiring an Atlanta-based experiential marketing agency means bringing in a partner that has the know-how, creativity, and drive to make your experiential marketing campaign work in Atlanta and across the globe. We draw on complex emotions and messaging, promote brand recognition, loyalty, and value. We have experience working on every facet of modern marketing here in Atlanta and the global scale and reach that makes working with us an incredible value. And our logistical experience that comes from years of building innovative Atlanta experiences for tons of different audiences.

Experiential marketing for Atlanta Companies

Atlanta may be a southern town, but it sure doesn’t move like one. It’s a fast-paced and exciting place, and so are we.  We move fast — really fast. Sometimes the greatest experiential marketing campaigns are the ones that seem so perfectly timed, and timely, that it borders on prescience. When you have your finger on the pulse of the city you can predict what your audiences truly want and give it to them before they even realize they want it. That’s experiential marketing that hits on all three of our core pillars and when you work with an experiential marketing agency from right here in Atlanta, you can be sure your campaign will hit all the right notes.

An Experiential Marketing Agency that lives in Atlanta

As a local Atlanta experiential marketing agency we know your business, and your competition, your customers. That’s because we’re not just an Atlanta agency, we’re natives who live, work, and play right here. What makes us even more unique is that we are also a global agency that can bring the wealth of knowledge and experience to bear for your brand. When you combine a global agency with a local feel you get experiential marketing campaigns that work here at home and across the globe.

Atlanta services

Let’s talk about your project

Next steps

  1. We’ll ask key questions

    We are hyper-efficient at synthesizing your core needs.

  2. We’ll draft a proposal

    We can harness the expertise of our local + global team.

  3. We’ll present the plan

    We will show you how to turn ideas into scalable action.