• 3:00 PM EST
  • 2:00 PM CST
  • 12:00 PM PST

Wednesday, December 30, 2020

The New Rules of New Year's Resolutions

By Ben Kaplan, CEO @ TOP Agency

The New Rules of New Year's Resolutions

How To Achieve Your 2021 Goals

Are "impossible" goals actually possible?

At age 17, Ben Kaplan accomplished something most people believe to be unachievable: He set a goal to get admitted to Harvard and go for free -- and he actually did it. He then set a New Year's resolution to turn his self-published book into an international best seller -- and that happened, too. In 2013, Ben did something unheard of in an industry ruled by big names -- with no agency experience, he set his sights on launching a new kind of PR agency and scaling it into a major industry force. Currently, TOP Agency is a top 50 U.S. PR firm by revenue and the fastest growing viral agency in the world.

In this dynamic new presentation for 2021, Ben Kaplan -- now a bestselling author, acclaimed speaker, and personal growth expert -- will show you how the same principles that cause a cat video to go viral, a social cause to spread like wildfire, or an unknown startup to accumulate billions of users can help you accomplish your goals this year and grow personally and professionally like never before.

What if success wasn't meant to be a one-hit wonder, but rather something that could replicate, spread, and grow? What if small wins in goal setting could lead organically to bigger victories? What if life weren't a zero-sum game, but rather an algorithmic and data-driven journey with exponential rewards?

No matter your resolutions-- if you're trying to stick to that diet, save more money, or maximize your time to its full potential-- this presentation will teach you how to spread lasting success to all areas of your life.

Maybe the pandemic has changed your outlook and you’ve got big goals for 2021. Maybe you're looking to get more organized but never quite built up the right system for that. Maybe you've reached a measure of success but want to reach the next level in your career. Perhaps you've accelerated your professional life but neglected your health.... and want to fix that in 2021?

Whether you're a lifelong learner, upwardly mobile professional, or hard-charging entrepreneur, The New Rules of New Year’s Resolutions: How to Achieve Your 2021 Goals will provide the information, insight, and inspiration to help you "go viral" in your everyday personal and professional life in 2021.

Wednesday, December 30, 2020 3:00 PM to 4:00 PM EST 2:00 PM to 3:00 PM CST 12:00 PM to 1:00 PM PST 60 minutes

Are "impossible" goals actually possible?

At age 17, Ben Kaplan accomplished something most people believe to be unachievable: He set a goal to get admitted to Harvard and go for free -- and he actually did it. He then set a New Year's resolution to turn his self-published book into an international best seller -- and that happened, too. In 2013, Ben did something unheard of in an industry ruled by big names -- with no agency experience, he set his sights on launching a new kind of PR agency and scaling it into a major industry force. Currently, TOP Agency is a top 50 U.S. PR firm by revenue and the fastest growing viral agency in the world.

In this dynamic new presentation for 2021, Ben Kaplan -- now a bestselling author, acclaimed speaker, and personal growth expert -- will show you how the same principles that cause a cat video to go viral, a social cause to spread like wildfire, or an unknown startup to accumulate billions of users can help you accomplish your goals this year and grow personally and professionally like never before.

What if success wasn't meant to be a one-hit wonder, but rather something that could replicate, spread, and grow? What if small wins in goal setting could lead organically to bigger victories? What if life weren't a zero-sum game, but rather an algorithmic and data-driven journey with exponential rewards?

No matter your resolutions-- if you're trying to stick to that diet, save more money, or maximize your time to its full potential-- this presentation will teach you how to spread lasting success to all areas of your life.

Maybe the pandemic has changed your outlook and you’ve got big goals for 2021. Maybe you're looking to get more organized but never quite built up the right system for that. Maybe you've reached a measure of success but want to reach the next level in your career. Perhaps you've accelerated your professional life but neglected your health.... and want to fix that in 2021?

Whether you're a lifelong learner, upwardly mobile professional, or hard-charging entrepreneur, The New Rules of New Year’s Resolutions: How to Achieve Your 2021 Goals will provide the information, insight, and inspiration to help you "go viral" in your everyday personal and professional life in 2021.

What you’ll learn

  • How to hack your accountability to achieve your new year resolution
  • How to chart your progress in effective and efficient ways
  • How to arrange your environment for success
  • How to collect unique experiences that accelerate learning
  • How to recognize simple patterns to think more quickly
  • How to get a burst of energy when you don't feel like following through
  • How to get back on track with your resolution when you get de-railed
  • How to manage energy, not time, to unlock productivity
  • How to "fail faster" at your New Year's resolution to get to success
  • How to pick resolutions that help you gain experience and learn faster
  • How to find friends who can help you spread success
  • How to hack your daily habits with A/B testing
  • How to discover wonder and awe in life's stressful moments
  • How to increase the odds of success for any new year resolution

About the presenter

Ben Kaplan

CEO @ TOP Agency

Ben Kaplan is a rare "quadruple threat" marketing and media expert: Over the course of his 20-year career in the media, he has been featured on 5,000+ TV and radio shows (such as Oprah and Good Morning America), served as a media spokesperson for major brands (such as Dr. Pepper and U.S. Bank), founded a leading global marketing agency with clients like Citibank and Budweiser, and worked as a syndicated columnist and commentator (including columns for The New York Times and TIME).

Reserve your spot

  • 3:00 PM EST
  • 2:00 PM CST
  • 12:00 PM PST

Wednesday, December 30, 2020

The New Rules of New Year's Resolutions

By Ben Kaplan, CEO @ TOP Agency