About us
We make your email strategy click
Our Email Marketing Agency is a team of email marketing experts who strategize and produce campaigns that are optimized at every step of the process. From click-through rates to the time we email, we test and revamp continuously to ensure we’re delivering enhanced results.
Whether it’s list building, customized templates, or landing page optimization, we take a data-driven approach to everything we do. Our proven methodologies and dedication to understanding your brand converts into a successful strategy that delivers on your business needs.
Our Email Marketing Agency is a team of email marketing experts who strategize and produce campaigns that are optimized at every step of the process. From click-through rates to the time we email, we test and revamp continuously to ensure we’re delivering enhanced results.
Whether it’s list building, customized templates, or landing page optimization, we take a data-driven approach to everything we do. Our proven methodologies and dedication to understanding your brand converts into a successful strategy that delivers on your business needs.
How we work
Create, analyze, optimizeEmail marketing is fruitless if it does not convert, and we do this by maintaining our data-centric focus. There are dozens of factors to consider in email marketing, from time of day, list segmentation, message tailoring, cadence, and CTA. Each of these components should be tested and retested to determine the optimal configuration of tactic, technique, and message that will grab your customer’s attention.
At our email marketing agency, we A/B test every component from the subject line to the time of day to optimize your investment. When we hit on something that works, we scale it, while always monitoring the next test. Email marketing is as much about learning your audience as it is sending them messages, and with every piece of data we collect, our customer’s needs become that much clearer.
Email marketing is fruitless if it does not convert, and we do this by maintaining our data-centric focus. There are dozens of factors to consider in email marketing, from time of day, list segmentation, message tailoring, cadence, and CTA. Each of these components should be tested and retested to determine the optimal configuration of tactic, technique, and message that will grab your customer’s attention.
At our email marketing agency, we A/B test every component from the subject line to the time of day to optimize your investment. When we hit on something that works, we scale it, while always monitoring the next test. Email marketing is as much about learning your audience as it is sending them messages, and with every piece of data we collect, our customer’s needs become that much clearer.
An Email Marketing Agency That Drives Sales
From strategy, to list building, to that killer subject line, we create email marketing systems that convertsEmail marketing is still the primary customer acquisition program in the digital landscape and is utilized to great effect by some of the most profitable companies in the world. On its surface, email marketing may seem like a simple process, but done right, it can be a complex and effective way to reach many different audiences with different messages. Done wrong, and it’s the spam folder for you. TOP is a full-service marketing agency that knows how to not only get your marketing emails read but drive customers to the CTAs your brand needs to grow.
- Full-Service Email Marketing Campaigns
- Email Marketing Training
- Dedicated Email Marketing Specialists
- Wide experience from startups to local service providers
Email Marketing is easy to do, but difficult to do well. It involves constant testing and retesting of messages, tactics, techniques, and components. At TOP, we’re well versed in all of the steps necessary to create an effective email marketing campaign. From strategy and content production, to list building and maintenance, we can help your find the sweet spot in your email marketing campaign that guarantees an open and click-through rate that will help your brand grow.
We do this by maintaining our data-centric focus. There are dozens of factors to consider in email marketing, from time of day, list segmentation, message tailoring, cadence, and CTA. Each of these components should be tested and retested in order to determine the optimal configuration of tactic, technique, and message that will grab your customer’s attention. At TOP, we A/B test every component from the subject line to the time of day to optimize your investment. When we hit on something that works we scale it, while always keeping an eye on the next test. Email marketing is as much about learning your audience as it is sending them messages and with every piece of data we collect, our customer’s needs become that much clearer.
Email marketing is still the primary customer acquisition program in the digital landscape and is utilized to great effect by some of the most profitable companies in the world. On its surface, email marketing may seem like a simple process, but done right, it can be a complex and effective way to reach many different audiences with different messages. Done wrong, and it’s the spam folder for you. TOP is a full-service marketing agency that knows how to not only get your marketing emails read but drive customers to the CTAs your brand needs to grow.
- Full-Service Email Marketing Campaigns
- Email Marketing Training
- Dedicated Email Marketing Specialists
- Wide experience from startups to local service providers
Email Marketing is easy to do, but difficult to do well. It involves constant testing and retesting of messages, tactics, techniques, and components. At TOP, we’re well versed in all of the steps necessary to create an effective email marketing campaign. From strategy and content production, to list building and maintenance, we can help your find the sweet spot in your email marketing campaign that guarantees an open and click-through rate that will help your brand grow.
We do this by maintaining our data-centric focus. There are dozens of factors to consider in email marketing, from time of day, list segmentation, message tailoring, cadence, and CTA. Each of these components should be tested and retested in order to determine the optimal configuration of tactic, technique, and message that will grab your customer’s attention. At TOP, we A/B test every component from the subject line to the time of day to optimize your investment. When we hit on something that works we scale it, while always keeping an eye on the next test. Email marketing is as much about learning your audience as it is sending them messages and with every piece of data we collect, our customer’s needs become that much clearer.
Our Values and Beliefs
We understand your brand.
We crack the essence of your brand, beautifully displayed, to inspire audiences, boost reputation, and convey a focused story of who you are and why the world should pay attention.
We are analytical.
We use deep-data analysis to produce and optimize content that motivates actions, creates click-throughs, and stands out in their inbox.
We test everything.
We run tests to determine the right subject lines, CTAs, timing, list segmentation, message curation, etc., all in the name of finding the optimal way to approach people.
We are creatives.
Our team of designers, copywriters, and content creators produce impactful emails that produce high open and click-through rates.
Our Email Marketing Capabilities
Email Marketing Management
Let us take over your email marketing campaign from beginning to end.
Email Marketing Lists
Our Email Marketing Agency can produce and provide targeted and tailored email lists for send-outs.
Email Marketing Audits
We can analyze past email marketing campaigns to find out what worked, what didn't and produced detailed guidelines for future campaigns.
Content Distribution
We can arrange and manage the send-outs of emails to our targeted lists.
Our analytical side feeds our creative side to maximum results
Having a strategy is the first step toward email marketing success. Gone are the days of the ‘batch and blast’ where one message could be sent to a massive group of customers. In order to have a successful modern email marketing campaign, messages must be tailored, lists must be cleaned and segmented, and components must be tested for optimal efficacy. To do that, you need a strategy. At TOP, we specialize formulating effective strategies using a combination of existing data, best practices, and our extensive expertise. From these insights, we create emails tailored for our many different audiences with CTAs that they are more likely to engage with and messages that are more likely to resonate. Then we test it all to optimize our sends, confirm our assumptions, and remain flexible over time.
Why Choose TOP?
Our Email Marketing team knows how to avoid the SPAM folder and send emails your audience wants to click.
Grow your customer base with effective email marketing
Audience Strategy
Every Email Marketing campaign includes an in-depth understanding of your brand's target audiences — the messages, tactics, and CTAs they're most likely to engage with.
Engaging Content That Gets Them to Engage
We develop engaging copy, designs, and messages that are valuable, enticing, or just plain enjoyable to your customers. We personalize based on our rigorous testing to ensure that an email message is never wasted on the wrong audience.
We test...a lot.
There's no such thing as the perfect Email Marketing campaign right out of the box. Even if it meets your expectations, with some A/B testing and better data analysis we can make it soar. So we test everything we can, analyze the data, optimize our approaches, and test again.
Our Expertise
- Email marketing management
- Email marketing lists building
- Email marketing lists cleaning
- Email marketing audits
- Content distribution
- Landing page review and improvement
3.9 Billion
The number of email users around the world in 2019.