You have lists and lists of lists that reflect the markets you want to penetrate and how your products solve problems your customers face. You want to deliver a tailored value statement to you customers, but don’t want to simply blast an email to your audience. TOP works with companies to combine traditional marketing efforts with digital age analysis and targeting to ensure your budget is not wasted on those who don’t need your messaging. Our team helps you take data, creative assets, and personalized messaging to reach the right accounts with clear CTAs that drive your sales. We bring a perspective to Direct Marketing that reaches pockets of consumers in new markets, identifies high-intent consumers in existing markets, cross-sells and up-sells services, or to converts positive interactions into conversions.
Our Direct Marketing capabilities are:
- Market Analysis
- Marketing and Channel Strategy
- Vertical and Industry-Specific Direct Marketing
- Personalized CRMs
- Response Analysis
There are many ways to use Direct Marketing to capture customer attention. TOP creates the right strategy to meet your needs. Whether it is an account-based marketing strategy with a boxed mailer, a sample press release for a prospect company, a SWAG box with branded products, or customized content kits, TOP knows how to make your offering shine and inspire action that leads toward conversion.
TOP differs from other agencies in our ability to turn data into actionable, measurable results. We leverage our network of agencies to survey and research what your customers are looking for and connect them with your unique value proposition that will encourage them to act.