CPG Marketing Agency
Our CPG Marketing Agency helps market brands through authentic and relatable messages tied to every point in a consumer's decision-making process.
About us.
We get your consumer goods into the hands of great consumers
CPG Marketing Agency knows every aspect of your CPG brand has an impact. We are not just design experts, packaging perfectionists, or free-trial slingers. We are data-driven strategists with the creative chops to help your brand get noticed and the data analysis to know how to deploy our skills.
We have tackled tough CPG challenges and risen to the occasion time and again through our comprehensive approach. Your branding, packaging, advertising, thought leadership, and digital presence will work seamlessly together to tell one beautiful story: yours.
CPG Marketing Agency knows every aspect of your CPG brand has an impact. We are not just design experts, packaging perfectionists, or free-trial slingers. We are data-driven strategists with the creative chops to help your brand get noticed and the data analysis to know how to deploy our skills.
We have tackled tough CPG challenges and risen to the occasion time and again through our comprehensive approach. Your branding, packaging, advertising, thought leadership, and digital presence will work seamlessly together to tell one beautiful story: yours.
Our approach.
We penetrate key market channels for better visibility
We at TOP CPG Marketing Agency understand that in the consumer-packaged goods market, awareness and trial are the two main key drivers for better sales. We focus on storytelling to create engagement and increase traction. We ensure your brand’s success by penetrating the key market channels and identifying your brand’s target audience.
Our team of CPG marketing professionals creates eye-catching product packaging designs that create demand and incite customers to buy the product. Our go-to-market CPG strategies connect with your audience on a deeper level and help craft an identity for your products and services to make them feel less like a commodity and more like a meaningful experience. From brand intelligence, creative development, and consumer engagement - we dive deeper into your brand’s philosophy and engage emotionally with your segmented audience.
How we work.
We drive brand affinity and increase social influence
We are a progressive CPG marketing agency that focuses on driving growth and achieving increased revenue for your business. We determine the right mix of tools and tangible assets that are required to help your brand level up and serve up the right content to the right channels, driving brand affinity and increasing social influence.
Our team of CPG marketing experts builds strategic digital campaigns to generate demand and increase ROI. We know how to build actionable plans that result in higher conversions and our storytelling techniques, backed by key messaging, drives new consumers. Our campaigns are robust, practical, and measurable - to increase consumer sales and help expand your business.
Our values and beliefs.
We identify your unique message
We formulate your brand's story by understanding your consumer's needs and wants, and how your brand is perfectly positioned to provide them.
We create relevant content
For your brand to be a part of a consumer's life, the messages you send must be laser-focused and relevant to them on more than just the surface level.
We trigger action through timing
Understanding at what point in the calendar your brand can have the most impact will help consumers see your brand as a partner in their lives.
We localize your messages
Consumers want the brands they buy to feel like part of their communities. It is possible to localize your messages while still reaching a national or global audience.
Our Expertise
Our formula.
Study the competition
Our CPG Marketing Agency knows analyzing and understanding your competitors are important for successful brand integration. Identifying your core competition and its offerings to help define a buyer persona to know where your product fits in is integral for brand success.
Be consistent and transparent
Consistency is the key when you want to share targeted content with your targeted consumers. Focusing on your segmented audience and understanding their perceptions and behaviors helps in building long-term relationships and loyalty.
Focus on social media
Your brand should be faster in adopting social media marketing strategies to create maximum social impact and generate awareness about your product offerings. Posting relevant and engaging content on various social media platforms brings better visibility, transparency, and reach.
Optimize digital experience
To maximize brand awareness, embracing connections with your potential audience is vital. Prioritization of digital content helps reach your potential consumers faster than other marketing channels and elevate your brand’s reputation.
48%
The amount ROAS varied by when CPG companies’ marketing mix evaluated video platforms.