When you’re in a progressing city such as Charlotte— or even just down the road in Raleigh-Durham, Asheville, or even Knoxville — it can be easy to overlook the fact that digital marketing requires humans, not machines, to act on carefully crafted CTA’s. At TOP, our team of marketers, media buyers, keyword optimizers, targeting experts, and analysts execute data-driven campaigns mindful of the customer journey.
Whether it’s persona development and differentiation; targeting prospects and converting to buyers; targeted content marketing; organic traffic acquisition; efficient paid search; and programmatic media buying, we offer a remarkable digital marketing suite that moves the needle in the following disciplines in Charlotte and beyond:
- Search engine optimization (SEO)
- Pay-per-click (PPC) ads
- Amazon store optimization
- Conversion rate optimization (CRO)
- Website design and development
- Social media marketing
We work in multiple channels to spotlight connections within every stage of the customer pipeline, leveraging opportunities for brands to engage their target audience. Our advanced tracking capabilities and partnerships help bridge your online marketing to offline results, creating a digital media plan integrated in ways other Charlotte agencies can’t fathom with an interwoven marketing program that delivers a seamless brand experience through the influence of targeted content.