Vancouver + Branding

A branding firm that forms around your brand

We put Vancouver branding first, from Marpole to Yaletown

In a constantly growing city with a nonstop competitive market, Vancouver businesses can easily get lost in all of the noise and bustle of growth and lose track of their core strategies. At TOP, our full team of brand strategists, market researchers, and data analysts are constantly working to ensure the success of your next product launch, whether solely in Vancouver, along the seaport, or global. From brand strategy consulting for one-off propositions to complete strategic overhaul of your marketing positioning, our talented analysts know how to reevaluate the connection of brands and offerings to produce completely new market positions. We have the energy of the startups in the big city of Vancouver with the wisdom and experience of a global agency.

  • Full-service brand positioning and architecture
  • B2C and B2B brand strategy expertise
  • Dedicated Vancouver brand strategists
  • Wide experience from Vancouver startups to tech giants to fast-growing CPG

The basis of our overall strategic process at TOP takes you through a series of activities performed both in person in Vancouver or remotely in locations all around the world. These activities work to reshape your KPIs for maximum efficiency and stabilize your position in innovative and influential ways. How would you rate your product’s authenticity? How much is the market willing to pay for it? Could it be more? Is there a more cost-efficient approach to change competitive dynamics? How does your product stand in Vancouver — Kerrisdale, Arbutus Ridge, and Gaston? Is it ready to scale nationally, or even globally?

We can help you make an independent and realistic analysis of any issues that may be affecting your business in order to ensure the success and profitability of your products in the local, national, and even global marketplace. Spending time seeing through tactics without the correct strategy ends up wasting precious money, time, and resources that could be used towards your growth.

A agency residing in Vancouver

We're thankful for our Vancouver neighbors

A city filled with diversity, big businesses, and a steady rate of tourism, Vancouver is one of — if not the  — most progressive and fastest growing cities in North America. Whether you go Downtown to visit the gorgeous Central Library and BC Place stadium, or if you start in Marpole and drive up through Kerrisdale, Dunbar-Southlands, Kitsilano, Yaletown, and West End, there’s just something about the atmosphere and bustle of Vancouver that inspires us everyday. But even while being fully immersed in an ever growing city, some things must remain the same: your business needs constant attention in order to continue generating profits and leveraging people while ensuring it doesn’t easily follow the wrong course.

No matter the overall reason for needing to focus on your brand’s role within the market, it is always helpful to take a moment to acknowledge all of the beliefs, attitudes, and drivers of all the individuals generating the success of your company — whether they’re located in your Vancouver headquarters or in one of your regional offices. This includes everyone from your leadership and c-suite team, management, specialists and workers, all the way down to your current and prospective customers.

Think about all of the continuous energy that it takes to allow your business to function the way it needs to on a daily basis. Now think about all of the energy flowing and being used down to this very second. All of this positive and active energy is the foundation that your company is built on — it’s what all of the best companies in Vancouver possess — and can push your company forward like never before.

Why hire a Vancouver Branding Agency?

Hiring your Vancouver neighbor branding agency means that we are able to give hands on and provide fresh creative eyes for the overly saturated markets like consumer goods and tech and the highly regulated industries like healthcare and pharmaceuticals. Brand individualization begins as soon as we design the procedure that best fits your specific needs. What obstacles block your path? Are there potential opportunities for your product and brand to infiltrate the competitive landscape? Brand strategy leads to focus and focus leads to growth.

Authentic Branding Strategy for Authentic Vancouver Leaders

We create value in more ways than just the conventional measures. As a global branding firm with an experienced hand in multiple industries, we’ve been able to assist clients in basically every industry vertical capture marketplace and establish sustained differentiation through bold positioning, creative naming, imaginative design, and insightful market research. In order to guarantee this promise, our team is a mixed bag of management consultants, brand strategists, service design experts, communication planners, search and social strategists, and digital consultants all from the city of Vancouver herself and other major hubs of business excellence. Allow us to put your company in a lane of its own.

A Vancouver Branding Agency Thats Puts Research First

We make sure to put in the work for quantitative and qualitative research — through a sequence of work sessions in your Vancouver office — in order to fill in any knowledge gaps and give us a clear view of who our audience is and become acquainted with their thoughts, feelings, actions, and behaviors. Gaining this understanding of how our audience acts and what they say shapes the core insight that will allow us to break through into creative work. We access Vancouver shareholder interviews and in-depth business planning in order to gain a detailed view of the brand and to have a firm grasp on the company’s unique and value producing functions. From here, we are able to create a diagnostic based on data in order to help measure the brands current and potential market performance across all courses of action.

Come visit us or give us a call. Get to know us and all that TOP can do for your product and brand. We’re ready to bring a few more novel Vancouver companies to global success.

Let’s talk about your project

Next steps

  1. We’ll ask key questions

    We are hyper-efficient at synthesizing your core needs.

  2. We’ll draft a proposal

    We can harness the expertise of our local + global team.

  3. We’ll present the plan

    We will show you how to turn ideas into scalable action.