TOP 15 Influencer Marketing Agencies NYC

Planning and implementing influencer marketing strategies for your brand or event can be a hassle. Let’s show you how you can get all the benefits while avoiding all the stress.

influencer marketing agency nyc

Everyone knows about social media marketing. Influencer marketing is a relatively new variant of the social media marketing that involves individuals and organizations, also called influencers. Influencers are believed to have a reputation and social impact in their various fields. They are third parties that can use their influence to significantly affect the purchasing decision of other people.

Influencer marketing, also called influence marketing or testimonial advertisement, is a major marketing strategy in today’s business world. Business owners can leverage influencer’s reptation to drive brand messages to their target audience. Investing in influence marketing through an influencer marketing agency NYC comes with its benefits.

5 Benefits of Influencer Marketing

1. Increase your brand awareness

Most influencers have several thousand or millions of followers on various social media platforms. All you have to do is to partner with the influencer whose niche best matches your brand. With that, you would invariably be reaching out to all their followers. This is more like selling your brand to a ready-made audience.

2. Put out enriched contents

Sometimes as a business owner, you run out of content ideas. Most social media influencers are good at producing fresh and entertaining content. With that, you just sit back and watch them do their magic and boost your sales.

3. Enhance your reputation, credibility, and trust

Because influencers have a reputation to protect and people trust them, followers take their opinions as recommendations. All they have to do is just hold your product or mention your brand and their followers will go for it.

4. Boost sales and make more profits

Of course, dealing with an influencer marketing agency NYC would probably increase your costs. But in the long run, you will have more sales from the deal and you will get a very high ROI.

5. Save time

Every business owner understands the value of time. With influence marketing, you only have to focus on the quality of your product or service. Let the influencer do the hard job of marketing for you while you enjoy the traffic and sales.

1. Top Agency

Top Agency

Year Founded: 2018

Company size: 100+

Top Agency combines data to create a unique and scalable influencer campaign for business owners.

They deliver full-service influencer marketing campaigns, influencer marketing training, dedicated influencer marketing specialists, and wide experience from start-ups to local service providers. They create emotional engagements, social sharing, and timely action with your target audience.

Notable clients

  • Milk-bone
  • Mercedes-Benz
  • Schwinn
  • Coyuchi

2. New Moon

New Moon

Year Founded: 2008

Company size: 11 — 50

New Moon is a culture-driven marketing agency that provides consulting, content, experiential, and influencer marketing services to business owners. They work with meaningful storytelling, radical humanity, and innovative creativity. New Moon believes that art can be strategic and they offer future-proof strategic ideas that help to balance organizational big pictures with little details.

Notable clients

  • Porsche
  • Puma
  • Hotels.com
  • Marriott International

3. Social Studies

Social Studies

Year Founded: 2015

Company size: 11 — 50

Social Studies believe that the choice of your social media platform is critical to the success of your campaign and that influencer marketing doesn’t have to be a one-size-fits-all thing. They find the right superstar for every business brand and give the power to your target audience to choose you. Social Studies work by developing and implementing creative marketing strategies that will expand the voice and digital landscape of your brand.

Notable clients

  • Uber
  • Hilton
  • Harry’s
  • Nutrafol

4. CMM PR

CMM PR

Year Founded: 2005

Company size: 51 — 200

CMM is a full-service influencer marketing agency NYC. They also offer beauty and lifestyle PR services to business owners. They are storytellers, creators, and industry experts with organic relationships with superstars, celebrities, and talent agents. This helps them to spark conversations with the needed influencer for any project and get the desired result.

Notable clients

  • Alba Botanica
  • Cosmoprof
  • Algenist
  • Australian Gold

5. ITB Worldwide

ITB Worldwide

Year Founded: 2009

Company size: 11 — 50

ITB believes in connecting brands with culture through influence. They engage with digital influencers, artists, creators, cultural change-makers, and celebs of all trades and scales to drive solutions and create the mun-needed impact for brands. ITB offer full-service and holistic strategies to help brands by considering multiple touchpoints in the market.

Notable clients

  • Unilever
  • Pandora
  • Unicef
  • Tiktok

6. Social Fly

Social Fly

Year Founded: 2012

Company size: 11 — 50

Social Fly is a non-traditional marketing agency that provides influencer marketing, paid media, social strategy, and creative production services to individuals and business owners. Social Fly is female-founded and focuses on helping women reach out, engage, and convert their target audience to loyal customers and clients.

Notable clients

  • Alex and Ani
  • Slim Fast
  • Discovery
  • Conair

7. Kaplow

Kaplow

Year Founded: 1991

Company size: 51 — 200

Kaplow work by thinking outside the box to change the conversation for you and your brand. Since every brand has it’s unique story, Kaplow as an influencer marketing agency NYC combines the best marketing strategy and PR with cutting-edge social and digital capabilities to tell your story to your target audience.

Notable clients

  • Skype
  • Aimm
  • Warners
  • Fidelity Investments

8. InBeat Agency

InBeat Agency

Year Founded: 2018

Company size: 11 — 50

In Beat Agency bend micro-influencer marketing with paid media to create measurable campaigns for individuals and businesses. Some of the services they offer include strategy, performance UCG, paid media amplification, vertical scaling, reporting and analytics, and micro-influencer marketing.

Notable clients

  • Prose
  • New Balance
  • Got Milk?
  • Mogo

9. Open Influence

Open Influence

Year Founded: 2013

Company size: 51 — 200

Open Influence agency has strategic creative, marketing, and brand innovators. They help to build smart data-backed campaigns that will uniquely stand out with support for their clients from start to finish. Open Influence also provide creator discovery, creative and strategy, campaign management, analysis and reporting, and brand safety services.

Notable clients

  • Amazon Studios
  • Netflix
  • Universal
  • Hugo Boss

10. AMP3 PR

AMP3 PR

Year Founded: 2004

Company size: 11 — 50

AMP3 PR is an influencer marketing agency NYC that manages celebrity and influencer marketing, affiliate marketing, media relations, blogger and media relations, SEO, PPC and online reputation management, event management, and runaway production. They maintain a good relationship with the top social media influencers in any niche and can easily help you to spot upcoming micro-influencers that would be perfect for your business.

Notable clients

  • Wrangler
  • Disney Princess
  • Sebago
  • Moschino

11. Amra & Elma

Amra & Elma

Year Founded: 2013

Company size: 11 — 50

Amra & Elma is one of the influence marketing firms that believe in doing things differently. They create memorable and exceptional campaigns with the aim of driving sales, increasing brand popularity, trust, and loyalty. Amra & Elma focus on telling your unique story in a way to drive customers’ interests and achieve a positive ROI for you.

Notable clients

  • Netflix
  • Nestle
  • Bvlgari
  • HTC

12. The Influence Agency

The Influence Agency

Year Founded: 2017

Company size: 51 — 200

The Influence Agency is one of the top digital and marketing firms in New York that work excellently with both start-ups and global companies. They keep an inventory of over 10,000 social media influencers and from this pool, they can find the perfect influence that will serve as the brand ambassador for your company.

Notable clients

  • Napoleon
  • Puma
  • Warner Music
  • Crave

13. Viral Nation

Viral Nation

Year Founded: 2014

Company size: 51 — 200

Viral Nation is a modern marketing and technology company that offers global AI-powered services and technologies. They believe that your audience don’t just want to be sold to, they want to be seen as well. Viral Nation reach your audience where they live, creating an authentic and emotional connection with them using content that inspires actions.

Notable clients

  • Microsoft
  • Logitech
  • Match
  • Fanduel

14. Lilo Social

Lilo Social

Year Founded: 2015

Company size: 11 — 50

Lilo Social influencer marketing agency NYC help brands to scale by using data-driven decisions and creativity for a full-funnel market approach. Other services that you can get from them include creative, paid media, website design and optimization, email, and SMS marketing. Lilo Social work across the entire customer journey to create solutions ensuring new customer acquisition and retention.

Notable clients

  • Bauer
  • Bearaby
  • Cheribundi
  • Pez

15. 5W PR

5W PR

Year Founded: 2003

Company size: 201 — 500

5WPR lead campaigns on all social media platforms and understand how they can help you meet and exceed your Key Performance Indicators. They have a good relationship with top influencers in all niches including lifestyle, food, entertainment, sports, and culture. So they can easily match the right influencer to your brand, product, service, or event.

Notable clients

  • Ice
  • Life Styles
  • Clean Cult
  • Therabody

Conclusion

Influencer marketing can be a very effective means of growing your target audience. You can easily appeal to their emotions and build trust through superstars and celebrities that they love. Finding a full-service influencer marketing firm helps you to take advantage of a ready-made audience whether for your existing brand or a new one.

With the dynamic development in social media, especially influence marketing, many new brands of products and services are becoming more popular while spending less. You can also join the league of smart business owners by choosing the right influencer marketing agency NYC for your brand.

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