Business-to-Business (B2B) service is a business transaction between two businesses i.e one business makes a commercial transaction with another business. There are numerous B2B businesses, some are producers, retailers, and some are consultants. These B2B companies operate in many industries that include real estate, insurance, health, technology, education, telecommunications, engineering, financial services, marketing and sales, construction, food and beverage, retail, and many more.
A brand is a name or symbol that differentiates a product or service of a seller from that of other sellers. Every company or brand needs branding as it is a crucial thing to do to distinguish a seller’s product or service from that of its competitors. A branding agency would help in launching, developing an identity, and promoting the products or services of a company or brand.
B2B branding agencies help brands or corporations get recognized by other businesses, they also make these businesses know the value of the product or services owned by these brands, and convert them to customers. They offer services such as logo design, digital marketing, social media, web design, marketing strategy, brand identity, and many more. These services vary with branding agencies.